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Freeman Cebu Lifestyle

Celebrate Sinulog at SM with AweSM festivities!

Philstar.com
Celebrate Sinulog at SM with AweSM festivities!
Feel the beat at SM City Cebu’s AweSM events.

MANILA, Philippines — Get ready for an unforgettable Sinulog celebration at SM! Join the vibrant festivities at SM City Cebu and SM Seaside City Cebu, where stunning installations, lively performances and exciting activities await.

Shop and style

Find your perfect Sinulog outfit at SM City Cebu’s Islands Souvenirs Sinulog Playground, complete with Cut-and-Style stations until January 26 at the lower ground level.

Faith and art

Discover inspiring religious exhibits honoring the Holy Child at SM Seaside City Cebu:

  • Sto. Niño Exhibit from January 8 – 19 at Seaview Wing
  • OSA Niño Exhibit from January 10 – 21 at Cube Wing Atrium

Local delights

Explore the AweSM Fiesta Fair located at the lower ground level of the main mall and discover Cebu’s best pasalubong and crafts at SM City Cebu, ongoing until January 19. Indulge in culinary feasts:

  • StrEATS of Cebu at the lower ground level of SM City Cebu happening until January 19
  • AweSM Lechon Festival at the City Wing Atrium of SM Seaside City Cebu beginning on January 13

Music and fun

Feel the beat at SM City Cebu’s AweSM Groove Grounds on January 8 – 19, and dance to Sinulog tunes on January 10–19.

Don't miss the Skypark Party at SM Seaside City Cebu on January 18 – 19, starting 5 p.m.

Picture-perfect spots

Meet and take photos with your favorite bears in Sinulog costumes at the North Wing Atrium of SM City Cebu on January 10 – 12 and January 17 – 19 at 3 p.m. Don't forget to strike a pose at the AweSM Artscape on January 13-28 in SM Seaside City Cebu.

Pet parade

Enjoy colorful pet parades:

  • PawSM Cebu Pawrade at SM City Cebu (January 12, 2 p.m.)
  • AweSM Petstival at SM Seaside City Cebu (January 17, 2 p.m.)

Cebu Marathon

Be part of the iconic Cebu Marathon on January 12 at SM Seaside Complex.

Grand finale

Wrap up Sinulog with the AweSM Fireworks Display at SM Seaside City Cebu (January 19, 9 p.m.) and the Soundwave Party at SM City Cebu (January 19, 7 p.m.).

Shop and save

Don’t miss the AweSM Cebu Sale on January 13 – 19 with discounts up to 50%!

 

For updates, follow SM City Cebu (Official) and SM Seaside City Cebu (Official) on Facebook.


Editor’s Note: This press release from SM is published by the Advertising Content Team that is independent from our Editorial Newsroom.


 

SINULOG FESTIVAL

SM SUPERMALLS

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