P-pop group YGIG returns with new track ‘Doob Doob’

YGIG – the first girl group of Tatang Robin, the Philippines’ biggest idol group producer and the man behind SBTown and is co-managed by Universal Records spearheaded by Kathleen Dy-Go – just released a new single called “Doob Doob.”

It is the first out of four new tracks to be released on their first mini album: YLGOIVGE (anagram of love & the group’s name; pronounced as “y-love-g”).

After months of preparation, this comeback of YGIG will feature four album tracks and four music videos every Friday which began June 9, up until July 28.

“Doob Doob”, derived from the sound of the heartbeat, has a light and playfully snappy melody that gives a heart-fluttering feeling when someone experiences love for the first time.

It’s the story of a first love – a giddily innocent and pure admiration towards someone despite not knowing how to convey this feeling. The song also unfolds the adventure of exploring ways to confess love amidst hesitation, uncertainty, and lack of experience.

YGIG members Vien, Hazelyn, Maeg, Jewel, Alexei, and JM recorded the song with much passion that it truly transcends to the final sound “Doob Doob” has. Through this song, YGIG wants to show what love is, and how love makes us all giddy and silly that it makes our hearts go “Doob Doob.”

The music video will show YGIG’s fresh vibe and charming appeal that will certainly accentuate the impressive visuals of the six members. The girls went out of the country and shot their four music videos in Korea, Taiwan, Macau, and Hong Kong.

Mainly shot in the beautiful island of Jeju, the “Doob Doob” MV will not disappoint with its garden-fresh aesthetic, heartwarming sceneries, on top of youthful yet powerful looks of all YGIG members.

This signifies the P-pop girl group’s re-arrival in the music industry after their debut. Now with “Doob Doob”, and four more other tracks to be released, the six girls are not holding back. — (FREEMAN)