Earthday Jam holds provincial tour

CEBU, Philippines -  Earthday Jam, the biggest and the longest-running annual environmental musical tribute to Mother Earth will finally hit the road with several provincial mall shows.

Conceived, organized and produced by Dimitri Productions, the independent organization headed by eco-artist-rocker Lou Bonnevie and music director Toto Gentica  for 13 years now —  the event continues its campaign to greater create awareness in environmental preservation, with much concentration on the concept of climate change. Experts said that the recent storm surge, typhoons and the havoc it has created in many parts of the Philippines is mainly attributed to many man-made activities. Proper information for ordinary people will help the world solve this pressing problem.

Earthday Jam has toured Metro Manila’s Tomas Morato Ave., Timog Avenue, Mall of Asia and the Bonifacio Global City with thousands of audiences in attendance each year mainly because of the music but also because of the message. It is endorsed and supported by various agencies such as the Department of Environment and Natural Resources (DENR), Climate Change Commission, Earth day Network Philippines , DEP-ED and is participated by international NGOs such as GreenPeace and WWF.

On Nov. 23, Earthday Jam on Tour will storm the Ayala Center Cebu Terraces with a three-hour musical marathon. The show will start at 5 p.m. and will feature live musical performances by Lou Bonnevie who will bring her band comprising veteran session players. Pop-rock Pinoy band Rivermaya will rock the house with their hits, while soul siren Nina will belt out a strings of R&B songs along with her popular cover renditions.

Songwriter-acoustic guru Noel Cabangon will serenade the crowd with his witty and environmental OPM songs. The concert will also feature Cebu top reggae and blues band Bambu Spliff; alternative band Dance With me Kris and ethnic world music group, Kaliftra. Actress-Host Karel Marquez and Midi G. will host the event.

Earthday Jam Foundation, Inc. in partnership with the Ayala Malls has also delegated a relief booth open to the public for any form of donations for the affected communities.

Earthday Jam on Tour is supported by Energy Development Corporation, Gerry’s Grill, City Government of Cebu and its official transport, Ocean Jet. Media Partners include The FREEMAN, The Philippine Star and Business World. (PR) (FREEMAN)