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                    [Title] => ESPN eyes the Philippines
                    [Summary] => Nine years ago, the worldwide leader in sports programming partnered with one of the biggest broadcasting entities in the continent to form ESPN Star. Today, they are looking at ways to broaden their share of the market in countries like the Philippines, and create innovative new genres to attract non-traditional sports markets.


                    [DatePublished] => 2005-11-19 00:00:00
                    [ColumnID] => 135979
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                    [AuthorID] => 1804781
                    [AuthorName] => Bill Velasco
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                    [Title] => ESPN eyes the Philippines
                    [Summary] => Nine years ago, the worldwide leader in sports programming partnered with one of the biggest broadcasting entities in the continent to form ESPN Star. Today, they are looking at ways to broaden their share of the market in countries like the Philippines, and create innovative new genres to attract non-traditional sports markets.


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abtest

ESPN eyes the Philippines

By Bill Velasco | November 19, 2005 - 12:00am

Nine years ago, the worldwide leader in sports programming partnered with one of the biggest broadcasting entities in the continent to form ESPN Star. Today, they are looking at ways to broaden their share of the...

Sports