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INTERNATIONAL PAVILION

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abtest

'More fun' campaign launched in India

By Mayen Jaymalin | March 18, 2012 - 12:00am

The Department of Tourism (DOT) has officially introduced the country’s new campaign “It’s More Fun in the Philippines” to the Indian market in the recently concluded OneWorld Travel Mart...

The Good News

30% growth projection for franchising sector 'conservative'

May 31, 2010 - 12:00am

News on the 7.3 percent economic growth in the first quarter of the year has further lifted the spirit of the already upbeat franchise sector, making its projection of a 20 to 30 percent increase in sales for full-year...

Business

Consumption-based lifestyle boosts growth of franchising

May 24, 2010 - 12:00am

People may attribute the growth of the franchise sector to the rise in the remittances of overseas Filipino workers (OFWs) and the booming business process outsourcing (BPO) sector, but it’s the country’s...

Lifestyle Business