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At first glance, Honda Cars Philippines, Inc. (HCPI) looks like it’s in a tight spot.  It would be hard for them to replace the Honda Accord after it won the Car of the Year — Philippines top plum in 2004. It would also be hard for the company to top their own popular CR-V if they decide to introduce another SUV under the Honda banner. Factor in the continuing dominance of the "other" Japanese automotive giant, HCPI cannot afford to relax when introducing a new model in the local automotive market.


                    [DatePublished] => 2006-08-09 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1460444
                    [AuthorName] => Lester Dizon
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                    [ArticleID] => 208810
                    [Title] => Hail to the Chief
                    [Summary] => The Honda Accord has been the benchmark in the up-market mid-luxury Japanese sedan segment of the Philippine automotive market since its introduction in 1994. The current Accord model has enjoyed sales advantages against its rivals, but with the introduction of the all-new Toyota Camry and the heavily revamped Nissan Cefiro last year, the conservative-looking Accord appeared to have lost some of its stately appeal.


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                    [ColumnID] => 133272
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HONDA WORLD

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At first glance, Honda Cars Philippines, Inc. (HCPI) looks like it’s in a tight spot.  It would be hard for them to replace the Honda Accord after it won the Car of the Year — Philippines top plum in 2004. It would also be hard for the company to top their own popular CR-V if they decide to introduce another SUV under the Honda banner. Factor in the continuing dominance of the "other" Japanese automotive giant, HCPI cannot afford to relax when introducing a new model in the local automotive market.


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                    [Title] => Hail to the Chief
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Top Guns

By Lester Dizon | August 9, 2006 - 12:00am

At first glance, Honda Cars Philippines, Inc. (HCPI) looks like it’s in a tight spot. It would be hard for them to replace the Honda Accord after it won the Car of the Year — Philippines top plum...

Motoring

Hail to the Chief

By Lester Dizon | June 4, 2003 - 12:00am

The Honda Accord has been the benchmark in the up-market mid-luxury Japanese sedan segment of the Philippine automotive market since its introduction in 1994. The current Accord model has enjoyed sales advantages...

Motoring