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                    [ArticleID] => 81353
                    [Title] => Greenwich: First Asian food chain to qualify for ISO22000:2005
                    [Summary] => 
            
                    [DatePublished] => 2008-08-25 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [1] => Array
                (
                    [ArticleID] => 321504
                    [Title] => Greenwich wants more of the local market
                    [Summary] => Being the biggest with 234 pizza stores nationwide is not enough for Greenwich Pizza Corp. It wants to establish its presence in almost every corner of the Philippines and open stores in selected locations overseas. 


                    [DatePublished] => 2006-02-13 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1720791
                    [AuthorName] => Rose de la Cruz
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [2] => Array
                (
                    [ArticleID] => 317212
                    [Title] => Jollibee buys out partner in Greenwich
                    [Summary] => Fastfood chain Jollibee Foods Corp. (JFC) has bought out its partner’s 20-percent stake in Greenwich Pizza Corp. for P384 million in line with its strategy to consolidate its operations.


With the purchase, Jollibee now owns 100 percent of Greenwich, the leading brand in the pizza/pasta segment in the country.  The purchase was paid in cash on Jan. 17, 2006.


                    [DatePublished] => 2006-01-18 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1804021
                    [AuthorName] => Zinnia B. Dela Peña
                    [SectionName] => Business
                    [SectionUrl] => business
                    [URL] => 
                )

            [3] => Array
                (
                    [ArticleID] => 307181
                    [Title] => A slice of fun with Gina Navarrete
                    [Summary] => "Every waking moment I have is spent thinking of ways to satisfy our customers, and horny to improve the lies of our team members," So says Ma, Regina "Gina" Navarrete, general manager of Greenwich Pizza Gorp And from the way things have keen going for the pizza chain, one could say that Gina is succeeding.
                    [DatePublished] => 2005-11-17 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1171008
                    [AuthorName] => Bing Parel-Salud
                    [SectionName] => 
                    [SectionUrl] => 
                    [URL] => 
                )

            [4] => Array
                (
                    [ArticleID] => 218492
                    [Title] => Selling a Pinoy megabrand
                    [Summary] => Where the Jollibee mascot, there also are the children. Babies kiss him. Children hug whatever part of his body they can reach. 


"The mascot embodies goodness. He is a friend even though he can’t speak. This is one of the cultural differences between the Jollibee mascot and Ronald McDonald," said McCann Erickson Phils. chief executive officer Emily Abrera. 


McCann is one of  two advertising agencies of Jollibee Foods Corp. 


                    [DatePublished] => 2003-08-25 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [5] => Array
                (
                    [ArticleID] => 173541
                    [Title] => The new kid
                    [Summary] => Someday, the daily consumption of Chicken Joy may join beer as a quick economic indicator. Chicken Joy accounts for 35% to 40% of total sales of Jollibee Foods Corp., which  generated system-wide gross sales of P24.1 billion last year. 


In charge of pushing the chicken and other Jollibee products is new vice-president for marketing Carolina Inez Reyes. 


                    [DatePublished] => 2002-08-26 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [6] => Array
                (
                    [ArticleID] => 168345
                    [Title] => Setting precedents
                    [Summary] => Today, Regina Navarette stops wearing two hats – one as marketing director of Jollibee Foods Corp. and the other as president of Greenwich Pizza Corp. 


"I agonized over leaving Jollibee after close to six years.  Jollibee’s values are  similar to my personal values: integrity that is rooted on respect and teamwork," she said. "It was also natural for me to be scared. For the past 17 years, my job experience has solely been in marketing. Now I have to run not just the marketing aspect  but an entire company."


                    [DatePublished] => 2002-07-15 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [7] => Array
                (
                    [ArticleID] => 129068
                    [Title] => Greenwich re-invents itself (again)
                    [Summary] => The first store inside  the Greenhills Commercial Center is no longer there. But there are 192 other stores nationwide to choose from.


This year, Greenwich Pizza Corp. celebrates its 30th year, the last seven years as a subsidiary of Jollibee Foods Corp. 


"One of the advantages of being a subsidiary is piggy-backing  on Jollibee’s backroom operations such as legal, real estate and purchasing" said operations director Yasmin Gruet,  who was seconded by Jollibee to Greenwich in 1994.  


                    [DatePublished] => 2001-08-06 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

        )

)

GREENWICH PIZZA CORP

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    [results] => Array
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            [0] => Array
                (
                    [ArticleID] => 81353
                    [Title] => Greenwich: First Asian food chain to qualify for ISO22000:2005
                    [Summary] => 
            
                    [DatePublished] => 2008-08-25 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [1] => Array
                (
                    [ArticleID] => 321504
                    [Title] => Greenwich wants more of the local market
                    [Summary] => Being the biggest with 234 pizza stores nationwide is not enough for Greenwich Pizza Corp. It wants to establish its presence in almost every corner of the Philippines and open stores in selected locations overseas. 


                    [DatePublished] => 2006-02-13 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1720791
                    [AuthorName] => Rose de la Cruz
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [2] => Array
                (
                    [ArticleID] => 317212
                    [Title] => Jollibee buys out partner in Greenwich
                    [Summary] => Fastfood chain Jollibee Foods Corp. (JFC) has bought out its partner’s 20-percent stake in Greenwich Pizza Corp. for P384 million in line with its strategy to consolidate its operations.


With the purchase, Jollibee now owns 100 percent of Greenwich, the leading brand in the pizza/pasta segment in the country.  The purchase was paid in cash on Jan. 17, 2006.


                    [DatePublished] => 2006-01-18 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1804021
                    [AuthorName] => Zinnia B. Dela Peña
                    [SectionName] => Business
                    [SectionUrl] => business
                    [URL] => 
                )

            [3] => Array
                (
                    [ArticleID] => 307181
                    [Title] => A slice of fun with Gina Navarrete
                    [Summary] => "Every waking moment I have is spent thinking of ways to satisfy our customers, and horny to improve the lies of our team members," So says Ma, Regina "Gina" Navarrete, general manager of Greenwich Pizza Gorp And from the way things have keen going for the pizza chain, one could say that Gina is succeeding.
                    [DatePublished] => 2005-11-17 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1171008
                    [AuthorName] => Bing Parel-Salud
                    [SectionName] => 
                    [SectionUrl] => 
                    [URL] => 
                )

            [4] => Array
                (
                    [ArticleID] => 218492
                    [Title] => Selling a Pinoy megabrand
                    [Summary] => Where the Jollibee mascot, there also are the children. Babies kiss him. Children hug whatever part of his body they can reach. 


"The mascot embodies goodness. He is a friend even though he can’t speak. This is one of the cultural differences between the Jollibee mascot and Ronald McDonald," said McCann Erickson Phils. chief executive officer Emily Abrera. 


McCann is one of  two advertising agencies of Jollibee Foods Corp. 


                    [DatePublished] => 2003-08-25 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [5] => Array
                (
                    [ArticleID] => 173541
                    [Title] => The new kid
                    [Summary] => Someday, the daily consumption of Chicken Joy may join beer as a quick economic indicator. Chicken Joy accounts for 35% to 40% of total sales of Jollibee Foods Corp., which  generated system-wide gross sales of P24.1 billion last year. 


In charge of pushing the chicken and other Jollibee products is new vice-president for marketing Carolina Inez Reyes. 


                    [DatePublished] => 2002-08-26 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [6] => Array
                (
                    [ArticleID] => 168345
                    [Title] => Setting precedents
                    [Summary] => Today, Regina Navarette stops wearing two hats – one as marketing director of Jollibee Foods Corp. and the other as president of Greenwich Pizza Corp. 


"I agonized over leaving Jollibee after close to six years.  Jollibee’s values are  similar to my personal values: integrity that is rooted on respect and teamwork," she said. "It was also natural for me to be scared. For the past 17 years, my job experience has solely been in marketing. Now I have to run not just the marketing aspect  but an entire company."


                    [DatePublished] => 2002-07-15 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [7] => Array
                (
                    [ArticleID] => 129068
                    [Title] => Greenwich re-invents itself (again)
                    [Summary] => The first store inside  the Greenhills Commercial Center is no longer there. But there are 192 other stores nationwide to choose from.


This year, Greenwich Pizza Corp. celebrates its 30th year, the last seven years as a subsidiary of Jollibee Foods Corp. 


"One of the advantages of being a subsidiary is piggy-backing  on Jollibee’s backroom operations such as legal, real estate and purchasing" said operations director Yasmin Gruet,  who was seconded by Jollibee to Greenwich in 1994.  


                    [DatePublished] => 2001-08-06 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

        )

)

abtest