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By Stephen D. Levitt and Stephen J. Dubner


Available at National Book Store


William Morrow Books, 232 pages


Economics, at its root, is the study of incentives," notes Stephen J. Dubner in the oddball bestseller Freakonomics. "How people get what they want, or need, especially when other people want or need the same thing."


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FREAKONOMICS

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Available at National Book Store


William Morrow Books, 232 pages


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abtest

‘Don’t listen to what people say, watch what they do’

By Bong R. Osorio | October 27, 2014 - 12:00am

Freakonomics is no longer just the title of a book. It’s now a brand, complete with mandatory essence, personality and...

Lifestyle Business

NBS recommends latest must-reads

October 18, 2009 - 12:00am

Over the past decade, Malcolm Gladwell has become the most influential journalist in America.

Sunday Lifestyle

Sometimes, 2 + 2 really does equal 5

By Scott R. Garceau | February 26, 2006 - 12:00am

FREAKONOMICS By Stephen D. Levitt and Stephen J. Dubner Available at National Book Store William Morrow Books, 232 pages Economics, at its root, is the study of incentives," notes Stephen J. Dubner in the...

Sunday Lifestyle