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If you could market Toblerone successfully in a foreign land whose ways were new to you, and, back home, convince your foreign boss that a previously unheard of broth cube would be a hit to Filipinos, you must be the template of a good marketing man.
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                    [AuthorName] => Joanne Rae M. Ramirez
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abtest

Of Swiss chocolate bars, sinigang cubes and Russian vodka

By Joanne Rae M. Ramirez | September 17, 2009 - 12:00am

If you could market Toblerone successfully in a foreign land whose ways were new to you, and, back home, convince your foreign boss that a previously unheard of broth cube would be a hit to Filipinos, you must be...

Newsmakers

Real Russian vodka

By Pepper Teehankee | July 14, 2009 - 12:00am

A party was held at the A. Venue Hall in Makati to introduce Russian Standard vodka.

Newsmakers