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                    [Title] => Understanding the new Asian consumers
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                    [Title] => Paradigm shift: Consumers as shoppers
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ASIAN MARKETING CONFERENCE

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                    [Title] => Paradigm shift: Consumers as shoppers
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abtest

Technology: An advantage and a challenge to marketers

July 16, 2012 - 12:00am

“Accessibility to the Internet is continuously growing. Every so often, there are new types of mobile devices launched. There’s social networking and various online platforms. These have, in a lot of...

Technology

Understanding the new Asian consumers

July 16, 2012 - 12:00am

Gone are the days when Asia was merely a manufacturer of global products. With the rise of Asian economies comes the growth of Asian consumers, says an official of the Philippine Marketing Association or PMA.

Business As Usual

Paradigm shift: Consumers as shoppers

July 2, 2012 - 12:00am

 The growing number of competing brands, coupled with an increasing number of critical thinking shoppers, is one of the current challenges marketers and business owners face.

Business As Usual