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+ Follow ARCHDIOCESAN CONVENTION Tag
Array ( [results] => Array ( [0] => Array ( [ArticleID] => 152390 [Title] => A bigger gun [Summary] => Summer is just a few scant weeks away, and this hot season usually brings out all the big commercial sports events, ranging from summer 3-on-3 basketball tournament to beach sports and outdoor competitions.
It’s gratifying to see advertisers line up to create their own below-the-line activities and help boost sports, but we should also ask ourselves whether or not these events do any long-term good beyond earning mileage for the sponsors and putting much-needed money in the pockets of the sports associations.
[DatePublished] => 2002-03-02 00:00:00 [ColumnID] => 135979 [Focus] => 0 [AuthorID] => 1804781 [AuthorName] => Bill Velasco [SectionName] => Sports [SectionUrl] => sports [URL] => ) ) )
ARCHDIOCESAN CONVENTION
Array ( [results] => Array ( [0] => Array ( [ArticleID] => 152390 [Title] => A bigger gun [Summary] => Summer is just a few scant weeks away, and this hot season usually brings out all the big commercial sports events, ranging from summer 3-on-3 basketball tournament to beach sports and outdoor competitions.
It’s gratifying to see advertisers line up to create their own below-the-line activities and help boost sports, but we should also ask ourselves whether or not these events do any long-term good beyond earning mileage for the sponsors and putting much-needed money in the pockets of the sports associations.
[DatePublished] => 2002-03-02 00:00:00 [ColumnID] => 135979 [Focus] => 0 [AuthorID] => 1804781 [AuthorName] => Bill Velasco [SectionName] => Sports [SectionUrl] => sports [URL] => ) ) )
abtest
By Bill Velasco | March 2, 2002 - 12:00am
Relevant. Witty. Daily
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