Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 472149
                    [Title] => Bing it on: Microsoft overhauls search, again
                    [Summary] => 
SEATTLE (AP) -- Microsoft Corp. is rolling out a redesigned search site in the coming days and hopes it will lure more Web surfers than the two most recent incarnations, Live Search and MSN Search.
                    [DatePublished] => 2009-05-29 08:26:35
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => 
                    [SectionUrl] => 
                    [URL] => 
                )

            [1] => Array
                (
                    [ArticleID] => 438195
                    [Title] => The second oldest profession
                    [Summary] => 
When the ad industry is in a self-deprecating mood, it sees itself not unlike the flesh trade, where every client is like a john to be pleased without prejudice. Hence, the “second oldest profession” is its cheesy alias.
                    [DatePublished] => 2009-02-09 00:00:00
                    [ColumnID] => 134843
                    [Focus] => 1
                    [AuthorID] => 1794477
                    [AuthorName] => Yoly Villanueva-Ong
                    [SectionName] => Lifestyle Business
                    [SectionUrl] => business-life
                    [URL] => 
                )

            [2] => Array
                (
                    [ArticleID] => 379380
                    [Title] => Our chairman and publisher
                    [Summary] => 



Yesterday the remains of our late chairman and publisher of PEOPLE Asia magazine was finally laid to rest at the Libingan ng mga Bayani in Fort Bonifacio — a fitting ceremony for a man who really loved this country deeply. The burial rites were extremely moving, with a 100-year-old military tradition given to soldiers and Filipinos who have served this country well. Max was a guerilla volunteer who fought against the Japanese during World War II when he was a cadet of the Reserve Officers Training Corps. (ROTC) at the Ateneo de Manila.


                    [DatePublished] => 2007-01-11 00:00:00
                    [ColumnID] => 135876
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Business
                    [SectionUrl] => business
                    [URL] => 
                )

            [3] => Array
                (
                    [ArticleID] => 154551
                    [Title] => The Selling Power of Advertising Icons
                    [Summary] => It’s neither a cultnor an organized religion, but the worship of advertising icons is a pervasive part of popular culture worldwide. The advertising industry has produced and continues to produce icons that help symbolize and project the personality, essence or soul of products being promoted. From men’s shirts to oats, from batteries to automobile tires – these strategically drawn characters are the personification of businesses that began small and became dominant brands. All this, thanks in a huge way to their famous icons.


                    [DatePublished] => 2002-03-20 00:00:00
                    [ColumnID] => 133905
                    [Focus] => 0
                    [AuthorID] => 1174371
                    [AuthorName] => Bong R. Osorio
                    [SectionName] => Lifestyle Business
                    [SectionUrl] => business-life
                    [URL] => 
                )

        )

)

AD AGE

Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 472149
                    [Title] => Bing it on: Microsoft overhauls search, again
                    [Summary] => 
SEATTLE (AP) -- Microsoft Corp. is rolling out a redesigned search site in the coming days and hopes it will lure more Web surfers than the two most recent incarnations, Live Search and MSN Search.
                    [DatePublished] => 2009-05-29 08:26:35
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => 
                    [SectionUrl] => 
                    [URL] => 
                )

            [1] => Array
                (
                    [ArticleID] => 438195
                    [Title] => The second oldest profession
                    [Summary] => 
When the ad industry is in a self-deprecating mood, it sees itself not unlike the flesh trade, where every client is like a john to be pleased without prejudice. Hence, the “second oldest profession” is its cheesy alias.
                    [DatePublished] => 2009-02-09 00:00:00
                    [ColumnID] => 134843
                    [Focus] => 1
                    [AuthorID] => 1794477
                    [AuthorName] => Yoly Villanueva-Ong
                    [SectionName] => Lifestyle Business
                    [SectionUrl] => business-life
                    [URL] => 
                )

            [2] => Array
                (
                    [ArticleID] => 379380
                    [Title] => Our chairman and publisher
                    [Summary] => 



Yesterday the remains of our late chairman and publisher of PEOPLE Asia magazine was finally laid to rest at the Libingan ng mga Bayani in Fort Bonifacio — a fitting ceremony for a man who really loved this country deeply. The burial rites were extremely moving, with a 100-year-old military tradition given to soldiers and Filipinos who have served this country well. Max was a guerilla volunteer who fought against the Japanese during World War II when he was a cadet of the Reserve Officers Training Corps. (ROTC) at the Ateneo de Manila.


                    [DatePublished] => 2007-01-11 00:00:00
                    [ColumnID] => 135876
                    [Focus] => 0
                    [AuthorID] => 
                    [AuthorName] => 
                    [SectionName] => Business
                    [SectionUrl] => business
                    [URL] => 
                )

            [3] => Array
                (
                    [ArticleID] => 154551
                    [Title] => The Selling Power of Advertising Icons
                    [Summary] => It’s neither a cultnor an organized religion, but the worship of advertising icons is a pervasive part of popular culture worldwide. The advertising industry has produced and continues to produce icons that help symbolize and project the personality, essence or soul of products being promoted. From men’s shirts to oats, from batteries to automobile tires – these strategically drawn characters are the personification of businesses that began small and became dominant brands. All this, thanks in a huge way to their famous icons.


                    [DatePublished] => 2002-03-20 00:00:00
                    [ColumnID] => 133905
                    [Focus] => 0
                    [AuthorID] => 1174371
                    [AuthorName] => Bong R. Osorio
                    [SectionName] => Lifestyle Business
                    [SectionUrl] => business-life
                    [URL] => 
                )

        )

)

abtest

Bing it on: Microsoft overhauls search, again

May 29, 2009 - 8:26am

SEATTLE (AP) -- Microsoft Corp. is rolling out a redesigned search site in the coming days and hopes it will lure more Web surfers than the two most recent incarnations, Live Search and MSN Search.

The second oldest profession

By Yoly Villanueva-Ong | February 9, 2009 - 12:00am

When the ad industry is in a self-deprecating mood, it sees itself not unlike the flesh trade, where every client is like a john to be pleased without prejudice. Hence, the “second oldest profession”...

Lifestyle Business

Our chairman and publisher

January 11, 2007 - 12:00am

Yesterday the remains of our late chairman and publisher of PEOPLE Asia magazine was finally laid to rest at the Libingan ng mga Bayani in Fort Bonifacio — a fitting ceremony for a man who really loved...

Business

The Selling Power of Advertising Icons

By Bong R. Osorio | March 20, 2002 - 12:00am

It’s neither a cultnor an organized religion, but the worship of advertising icons is a pervasive part of popular culture worldwide. The advertising industry has produced and continues to produce icons that...

Lifestyle Business