1st Gatorade Run fires off November 22

MANILA, Philippines - Gatorade, the world’s No. 1 sports drink, finally joins the ever-growing running circuit as it stages the first Gatorade Run on Nov. 22 with a huge field expected to see action at the Seaside Blvd. at the SM Mall of Asia in Pasay City.

Online registration is ongoing and will end on Nov. 13. Registered participants can claim their kits from Nov. 16-19 from 12 noon-8 p.m. at their chosen store and schedule upon registration.

For details, log on to runrio.com/gatorade-run-1122.

Events on tap are the 11K and 22K categories which will be fired off at 5 a.m. and 4 a.m., respectively.

Race fee is P1,100 for 11K participants and P1,500 for 22K. The pre-race kit will include an Adidas race tee, a race bib and a timing chip. Participants will also receive Adidas shirts as a finishers tee.

“The Gatorade Run will cap off what has been a historic year for us,” said Pepsico Philippines marketing manager for hydration Tony Atayde.

“We just celebrated our 50th birthday and we recently beefed up our lineup with a new variant called White Lightning and welcomed a powerhouse cast of ambassadors. Now, we’re launching the first ever run powered by Gatorade.

“As global leader in sports performance, runners can expect that Gatorade will bring its sports science expertise to the fore. More than just a run, the milestone event is Gatorade’s platform to reinforce its message of proper hydration,” said Atayde.

The Gatorade Run will feature a hydration station where participants can get pre-race hydration drinks, a post-run hydration test area where they can instantly learn about their hydration status, and a warm-up area where free sessions will be available for those who want a full-on warm up activity before the run.