Pacquiao 78th in Forbes’ celebs list

MANILA, Philippines - Following his setback at the hands of Timothy Bradley and  Juan Manuel Marquez in 2012, Manny Pacquiao dropped to 78th in the Forbes’ 2013 Celebrity 100, according to ABS-CBN News, quoting business magazine Forbes.

Pacquiao dropped 45 notches from his No. 33 ranking last year, the report said.

Pacquiao, however, remains ahead of rival Floyd Mayweather Jr. (No. 88), Harry Potter creator J.K. Rowling (No. 82), actor Alec Baldwin (No. 83) and actress Emma Stone (No. 83).

Billionaire Oprah Winfrey, who runs her new program Oprah’s Next Chapter,  topped the list again as she led a female-dominated top 10 that includes singers Lady Gaga, Beyonce, Madonna, Taylor Swift and television host-standup comedian Ellen DeGeneres.

Forbes’ Dorothy Pomerantz who compiled the list, said  the rankings were based on each celebrity’s presence in print, TV and the Internet as viewed by American consumers.

Roger Federer remained as the highest-ranked athlete in the Celebrity List, at No. 8, rising 23 notches from last year.

Other athletes who made it into the list were golfer Tiger Woods (No. 15), NBA player LeBron James (No. 16), football player David Beckham (No. 19) and NBA player Kobe Bryant (No. 24).

Pacquiao’s statistics based on Forbes’ list:

Pay: $34 million, Money rank: 57, TV/radio rank: 82, Press rank: 81, Marketability rank: 60, Social rank: 56.

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