NatGeo holds run to save earth

MANILA, Philippines - The National Geographic Channel (NGC), in its continuing effort to inspire people to care about the planet and help save the environment, will hold a fun run dubbed Earth Day Run 2010 on April 18 at the SM Mall of Asia grounds in Pasay City.

A banner field that includes pro and weekend runners, students, celebrities and health buffs is expected to join the fund-raising event which will be fired off at 5 a.m. featuring the 3k, 5k and 10k runs.

Fees are pegged at P500 (3k), P600 (5k) and P700 (10k), inclusive of a limited edition Earth Day Run technical shirt.

“We are inviting students, professionals, athletes, celebrities, health buffs and the whole family to participate in NGC’s Earth Day Run. We Filipinos care a lot about our health. This time, let’s show our planet we care about its health,” said FOX International Channels Territory director Jude Turcuato.

Online registration is available at www.natgeorun.com until April 4. Listup is also accepted at Nike outlet in Bonifacio High Street and Timex outlets in SM Mall of Asia and North EDSA until April 11.

“On April 18, show the world how much we care. Join the thousands who will wake up early to run, walk, and be counted. A little sacrifice will definitely inspire people to care about our planet,” Turcuato said.

Proceeds of Earth Day Run 2010 will support the Design Against the Elements (DAtE), a global architectural design contest that aims to provide a solution to the problems presented by climate change.

“The funds we’ll generate out of the event will help build affordable, sustainable, eco-friendly, and disaster-resistant model houses in Taguig City that can withstand environmental calamities like last year’s Ondoy flooding,” Turcuato said.

He stressed that DAtE was picked as the event’s beneficiary because their project is a significant step towards addressing the effects of climate change.

“Instead of using our funds to rebuild damaged communities after a major calamity, we can now focus our resources towards designing and building disaster resistant homes,” Turcuato said.

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