MANILA, Philippines – Hindi tulad ng ibang kumpanya na ang kinukuhang endorsers ay pawang sikat, kakaiba ang naisip ng Flawless sa pagi-introduce nila ng mga bagong exciting services dahil equally fresh face ang ginamit nila, si Edward Mendez.
Ang six footer model at actor ay naging cover na ng Cosmopolitan magazine, nakasama sa pelikulang Pinay Pie at nakasama sa kakatapos na programang Magkaribal pero marami pa raw siyang puwedeng ipakita.
“I play basketball, go to the gym at least three times, and eat right,” Edward said. “I am very concerned with health and fitness.”
Ito ang pangunahing rason kung bakit naniniwala ang Flawless na tama ang kinuha nila para mag-endorso ng kanilang four new top-of-the-line services : Shape and Sculpt, a revolutionary body-shaping advanced technology; Flawless Nutraceuticals, a line of healthy dietary supplements; Sweatox, a revolutionary way to control sweaty glands; and ZerO’C Finish, for that perfect pore minimizing finishing touch to a facial.
“My lifestyle and goals correspond with the services that I’m endorsing. I understand the bio-mechanisms behind the training and physical goals of athletes. Above all, I rarely get pimples,” natatawang sabi niya na hindi basta-basta ang pinag-aralan dahil meron siyang degree in Sports Science & Medicine mula University of Maryland, College Park (UMCP) in the US.
Ngayon, kaliga na ni Edward bilang endorser ng Flawless sina Richard Gutierrez, Mark Herras and Lorna Tolentino.
“I feel very privileged and blessed to be part of the Flawless family. I think it’s a great opportunity and I’m just very thankful for it.
“A great actor once told me that in order to succeed in this business one must love the craft and not just do it for fame and money. He said that if you put your heart to it, the rest will follow. I believe that’s what my co-endorsers did and that’s what I plan to do, too,” sabi ng 26 years old na si Edward.
Seryoso siya sa kanyang endorsement duties for Flawless. Sabi niya, gagawin niya ang lahat para malaman ng marami kung paano ma-improve ang kanilang over-all being in the most innovative way.
“With all the state-of-the-art gym equipment and dietary supplements we have at our disposal, there is still an important element that is lacking that would make everybody’s fitness goals complete--- that missing link is extensive knowledge of proper diet and exercise,” he said.
The right motivation, the right endorser, the right services---how soon can one become flawless?
Yet for Edward, it’s all about making a difference in many people’s lives.
“I hope I’ll achieve—and exceed—expectations. To make a positive difference is an amazing goal and one that would give me ultimate satisfaction.”