Wala naman daw magawa ang jury dahil ang MMFF ang nagdesisyon.
Pero negatibo agad ang sinabi ni MMDA Chairman Fernando sa interview ni Mario Dumaual sa TV Patrol na ang importante sa MMFF ay ang kumita ng pera at hindi ang production excellence. Ganun!
Anyway, narito ang ilang part ng sulat ni Ms. Malou Santos, Managing Director, ABS-CBN Film Productions, Inc. na nakaka-cc kina Atty. Esperidion Laxa (Film Academy of the Phils., Chairman); Manny Nuqui (PMPPA, President); Wilson Tieng (MPDAP, President); Ric Camaligan (SM Leisure Group, First Vice President; Dominic Du (GMTA, Vice President); Rolando Josef (MMFF Secretriat, Head) at mga film producers (MMFFP).
Sinabi ni Ms. Santos sa sulat ang lahat ng kanilang reklamo sa MMFF.
To millions of our fellow Filipinos of modest means who work hard and sacrifice most forms of leisure all year, the Metro Manila Film Festival (MMFF) holds a special position of trust.
Filipino moviegoers part with their hard-earned money every Christmas, trusting that the entertainment we present them, and the manner in which our peers judge these works of entertainment, are conducted with transparency, honor and a commitment to the truth.
Filipinos trust that we, producers, love our movies as much as they do, and that we respect, cherish and honor the moviegoing experience as much as they do.
Their trust humbles us. It is an important responsibility that impacts not only on the livelihood of producers and artists, but also on the image of local film festivals, the future of all aspiring filmmakers, and consequently, the public’s perception of the integrity of the officials who head these affairs.
It pains us that this trust is betrayed.
For several years, we have refrained from joining the Metro Manila Film Festival. This season, out of sheer love for the industry, we decided to be a part of the festival again, with the hope that it would be a celebration of the film community, and a Christmas gift of values and qualities that Filipinos admire.
The recent MMFF awards once again compel us to critical self-examination.
After the festival, we still ask ourselves–were we able to give the public the film festival that they deserve?
We leave our film festival experience with painful questions:
1. According to the MMFF Executive Committee, they implemented 3-pronged criteria for judgment: commercial viability (as translated into film gross) 40%, creative and technical excellence 40% and cultural values 20%.
How can film gross, comprise 40% of the awards criteria when the awards were given only on the fourth day of film showing, with at least 10 more days of screening to go? Isn’t this criterion unfair to the producer and deceptive on the public?
In the case of Kasal Kasali Kasalo, if it overtakes Enteng Kabisote 4 in gross receipts, will the awards then be remanded and handed to Kasal? We doubt that, as much as we doubt the integrity of this criterion.
2. Assuming that the 4-day gross was enough valid basis, Kasal Kasali Kasalo did gross second highest in those 4 days (therefore high on commercial viability, 40%), garnered 8 awards (creative and technical excellence, 40%), and went to win the Gatpuno Cultural Award (cultural value, 20%). That should have summed up as an indisputably high score in the Best Picture category.
In contrast, Enteng Kabisote won zero awards.
How could Enteng Kabisote have scored on commercial viability high enough to surmount the other criteria, when commercial viability was pegged maximum at 40 percent? Simple arithmetic and logic leads us to question the decision.
How much longer can we compromise the public’s already deteriorated trust? How long can the moviegoers be patient with our self-interest and one-upmanship?
Namahinga sandali si Anne sa taping ng Maging Sino Ka Man para sa nasabing blessing ng store na nagbebenta ng mga alahas.
Nakasama niya sa blessing si Quezon City Mayor Sonny Belmonte, Star Paper’s Sebastian Chua, SM Cinema’s Ric Camaligan and Reader’s Digest’ Lilet Yan bilang mga guests of honor.
Guests came in full force and saw how solid as a diamond the second generation Dayrit jewelers - Jaqui Boncan, Michelle Soliven, Mark Dayrit, Cinema Evaluation Board and International Film Festival Commission chairperson Christine Dayrit and Yvonne Romualdez - were in keeping the tradition of Miladay that it is a name jewelry aficionados can trust.
Pang-eight branch ng Miladay ang binuksan sa The Block kung saan naki-join din sina National Artist for Film Eddie Romero and his wife Carolina, Film Development Council of the Philippines chairman Rolando Atienza, FDCP Executive Director Lali Suzara, FLT Film’s Atty. Flaminiano, scriptwriter Roy Iglesias, Atty. Joji Alonzo, Marlyn Ong, singer Faith Cuneta and TV host Phoemela Baranda and vivacious Michelle Asence, Sun Cellular’s Zen Zest girl.
In a recent consumer survey ng Reader’s Digest, lumabas na ang Miladay Jewels ang isa sa Philippines’ Most Trusted Brands in 2006. Miladay also won two grand awards "in the wedding and plain gold categories" sa katatapos na 6th Philippine Fine Jewelry Design Competition (PFJDC). The 40-year-old jewelry store also won four out of five grand prizes at last year’s PFJDC.
Miladay stores are located at 150 Jupiter St., Bel-Air, Makati; Glorietta 4, Makati; Waltermart in Pasong Tamo, Makati; The Podium in Ortigas Center; Alabang Town Center in Muntinlupa City; Robinsons Galleria in Mandaluyong City; SM Mall of Asia in Pasay; The Block-SM North Edsa in Quezon City. Please call 896-4617, 896-8214 or 895-0948.
Ito ang matutunghayan sa Sabado sa Showbiz Stripped hosted by Ricky Lo.