A crazy night for Crazy Carabao
From beer-drinking games to electrifying drag performances, Crazy Carabao undoubtedly knew how to throw a big celebration to introduce its newest distinctive styles of beers, an updated website and a more attractive, Filipino-centric packaging.
Crazy Carabao Premium Craft Beer is microbrewed locally to provide Filipinos with an alternative range of beer styles and not the usual local beer brands.
Hosted by popular multimedia personality Sam YG and TikTok superstar Sammy J, the Superhero-themed party gave guests the perfect opportunity to get to know the brand, enjoy the different Crazy Carabao variants with food pairings, beer drinking games, beer pong, and winners took home special prizes and lots of Crazy Carabao products.
Setting the stage on fire were well-applauded drag performances by drag queens Jade So, Bernie and RuPaul’s Drag Race season 2 runner-up Arizona Brandy, who helped close the event with a lip-sync performance.
Joining the celebration were Brad Hannam, one of the brand’s co-founders, John Joe Joseph, Crazy Carabao’s business development manager, and Grace Vicencio, Crazy Carabao’s sales manager.
A gourmet giving series
Globe, in partnership with Facebook online community Fine Dining Club Philippines, introduced the “Gourmet Giving Series: A Fine Dining Thanksgiving Experience for the Hapag Movement.” This culinary venture brings together various Manila restaurants, each pledging a portion of their proceeds to support supplementary feeding and livelihood training initiatives for Filipino families experiencing involuntary hunger. The Gourmet Giving Series tapped into the spirit of Thanksgiving, embodying the essence of gourmet as a means of giving back.
Participating establishments were Alegria Manila, The Black Pig, Chef Jessie Rockwell Club, Ember, Flame by Discovery Primea, Gallery by Chele, Helm, La Cabrera, The Test Kitchen, Tiago’s Restaurant, Txoko Asador, and Your Local by Patrick Go, which is the one that I went to and have to say that this particular dinner was one of the best dinners chef Patrick has ever prepared! Everything was just outstanding!
Chief Sustainability and Communications Officer at Globe Yoly Crisanto said, “With the Gourmet Giving Series, we’re channeling Filipinos’ love for food and sharing meals together into meaningful avenues of giving. We are excited and grateful to have some of the best Filipino restaurants and chefs as partners in our endeavor.”
Globe Digital and Social Strategy Head RG Orense explained, “We are using the power of the social media community to help transform and uplift the lives of The Hapag Movement beneficiaries.”
Since its launch in August 2022, the Hapag Movement has already raised P21.5 million, impacting close to 70,000 Filipinos through supplemental feeding and livelihood training. With the Gourmet Giving Series, Globe further widens the ecosystem of support for the Hapag Movement, leveraging fine dining as a focal point to inch closer to its goal of transforming the lives of 500,000 Filipinos facing involuntary hunger.
* * *
Follow me on Instagram @pepperteehankee.
- Latest
