^

News Commentary

What’s in a name? Zika virus ‘infects’ car

Associated Press

NEW DELHI — The Zika virus has hit India’s Tata Motors, which has decided to rebrand a soon-to-be launched hatchback vehicle which was to have been called “Zica,” an abbreviation of “Zippy Car.”

The car was to be shown for the first time yesterday at the Auto Expo 2016 on New Delhi’s outskirts.

Tata Motors said in a statement Tuesday that the car would carry the “Zica” nameplate during the exhibition, but a new name will be announced in a few weeks.

It said the company decided to rebrand the car to empathize with the hardships caused by the outbreak of the Zika virus in many countries.

The World Health Organization has declared the Zika virus a global emergency because of its explosive spread across the Americas.

ACIRC

AUTO EXPO

CAR

DECIDED

NEW DELHI

TATA MOTORS

VIRUS

WORLD HEALTH ORGANIZATION

ZICA

ZIKA

ZIPPY CAR

Philstar
  • Latest
Latest
Latest
abtest
Are you sure you want to log out?
X
Login

Philstar.com is one of the most vibrant, opinionated, discerning communities of readers on cyberspace. With your meaningful insights, help shape the stories that can shape the country. Sign up now!

Get Updated:

Signup for the News Round now

FORGOT PASSWORD?
SIGN IN
or sign in with