Lose some, gain more

Whether we admit it or not, the greatest motivator for losing weight is usually its aesthetic effect — we look better in our clothes. Of course the health benefits are fantastic, but you don’t see a photo of how fabulous your internal organs look like when you’re at the right weight. You see the tight stomach, the firm thighs, the flab-free arms. You walk taller, look better and smile more.

Take that a step further now: what if you were to be rewarded for losing weight with not just a better bod, but the ultimate fashionista wardrobe, too? Sounds too good to be true? Nestle Fitnesse has actually taken this challenge to new heights with their 14 Days to Fitness and Fashion contest. Here’s how it works: Form a team of two to eight members committed to the 14-day Nestle Fitnesse meal plan and a healthy exercise routine. Post your progress on www.fitnesse-14days.com   while following the two-week low-fat, whole-carb regimen of replacing breakfast and one other meal with Nestle Fitnesse cereal. At the end of two weeks, the winning team will get a fashion overload! Cinch that slim waist with, hold your breath now, an Hermes belt! Strut those slim legs in 7 For All Mankind jeans. Flash those toned arms in a Jun Escario top. Cover up in style with a cheery Kate Torralba coat. Show off that winning form in dresses from Religioso, Rhett Eala, Michi Calica, and Chanel. Yes, dahling, a Chanel dress for you!

So, cholesterol and blood sugar levels aside, sign up, join in and then stylishly stand out, now! You have two weeks to snag the ultimate wardrobe, and get healthy, too.

For more information on the Nestle Fitnesse 14 Day Challenge, log on to www.fitnesse-14days.com.