The denim card
MANILA, Philippines - Denim addicts might like this idea. Tough Jeansmith Philippines recently unveiled its VIP card to loyal patrons. Dubbed “Urban Vandal,” the VIP card caters to today’s revolutionist urbanites who are successful, adventurous and sure of what they want.
The Tough VIP card can be availed of with an annual accumulative purchase of Tough items worth P25,000. Cardholders enjoy discounts on all items (Bahaus/Primer) purchased at any of the Tough stores (Shangri-La Plaza, Trinoma, Brat Pack Greenbelt and Robinson’s Place), exclusive invites to all Tough events, online reservation for private shopping and exciting gifts and freebies. They also get the exclusive privilege to be a part of the Primer Group’s buying team who goes to Hong Kong and Las Vegas to personally select the newest denim designs.
