The big chill

MANILA, Philippines - “I want my Double Chill!” is the buzz phrase for this year’s hottest season, made popular by San Miguel Pale Pilsen. And for those who have yet to savor the coldest beer in the country, there is more to look forward to as Sarap Mag Babad brings the Double Chill San Miguel Pale Pilsen to major beach destinations during the month of May.

Double Chill San Miguel Pale Pilsen, which has the double goodness of being extra-cold and having the full-bodied taste of the world-renowned amber beer, will refresh the Sarap Mag Babad party crowd in tomorrow San Fabian, Pangasinan; San Juan, Batangas, and Bantayan Island, Cebu, and on May 13 in Gen. Luna, Siargao.

All throughout summer, Boracay beachcombers will also enjoy this ultra-cold beer served right below freezing temperature. “This year’s Sarap Mag Babad is all about ‘freezing the summer.’ We want people to well remember their summertime memories by treating them to the coolest parties, performers and surprises over the coldest beer,” says San Miguel Brewery Inc. Group brand manager Charmaine Bautista.   

To spread this ultra-cool beer experience, Double Chill San Miguel Pale Pilsen is also now available in popular bars and restaurants nationwide. This includes: Brad (Blue Wave, Harbor Square, CCP Complex) Shrimp A’Hoy (Harbor Square, CCP Complex), Attica Bar (A-Venue, Makati), The Pit and Harbor View Bistro (San Miguel by the Bay), Manila Vice (Baypark View, Malate), Jay-Jay’s (Home Depot, Ortigas and Meralco Ave.), Krocodile Grill (Shangri-La Mall, Mandaluyong), Doc Boy’s and Place 24 (Congressional Ave., QC); Music Box and Danny’s Grill (Timog); Mogwai and Allan’s Grill (Cubao Expo., Araneta, QC); Packo’s, 1920, and Triad Bar (Sgt. Esguerra, QC), and Greenhouse and Treehouse (Matalino St., QC).

In Boracay, ask for Double Chill San Miguel Pale Pilsen in Summer Place, Pirate’s Arm, Chillout Bar, Jony’s, Hobbit House, La Carmela, Paraiso Grill, Shangria, and Eclipse Bar.