The evening was enveloped in excitement as diverse guests from techie savvy to party animals trooped to Club Ascend at The Fort last July 9, as witnesses for the unveiling of a “Secret Weapon” called the KF 750 that will change the landscape of mobile phones. Club Ascend as the backdrop for the revelation was transformed into a multi-experiential space, a reminder of a science fiction flick.
LG Mobile welcomed revelers with an impressive display of the KF 750 LG Mobile phone. At the mounted pedestals, everyone was free to experience the unique innovation keeping the party vibe on a high note.
At the commanding lighted blue tunnels, brand ambassadors warmly ushered guests to the main dance hall for a fabulous celebration of design and technology. The party was ignited by international model Joey Mead and MYX VJ Drei as the energetic duo who revealed the huge secret that is the unveiling of KF 750.
The revelation of the Secret KF 750 brought to light a slender and stylish handset that does not compromise on benefits and gives you the convenience of smart, digital technology. The meaning of the product name, "LG Secret", is to tantalize the user with the intrinsic features of the phone and engage in a continual process of exploring the inner workings of the handset that will never go out of style.
“LG Secret inspires timeless elegance with its premium materials and today’s most innovative mobile technology, a mark of true premium mobile handset,” says Jeff Hong, president of LG Electronics Philippines, who was present during the fabulous celebration of technology and style.
Keeping the innovativeness spirit high, an exhilarating multi-media dance routine by award-winning dance group, Philippine All- Stars was a visual performance delight with their luminescent blue ring tops enticing everyone to move and groove to the music. Their high energy reflected LG’s passion in creating quality, fashionable and functional phones.
Making the night even more interesting was the music of Upbeat Entertainment DJs namely Nix Pernia, JP, Martin and Alex Wong. These young and talented DJs gave the crowd cutting-edge hiphop and house music. Aside from the DJs there were also live musical performances by guitarist James Cura and keyboardist PJ Cura.
The night became more exciting and bigger when the host creatively raffled off the hottest gadget by personally calling lucky guests and informing them while partying that they would be bringing home the KF 750 mobile. Screams and laughter reverberated in the club’s dancehall as names were spontaneously called on stage to receive the coveted prize.
Proudly displying KF 750 phone were Ron Cruz, Sara Dimla, Yvette Dela Trinidad, Monica De Dios, Paolo Relucio, Jean Loang and Cacay Moras. They held their phones showing their delight in winning them. Some couldn’t help opening the box and start tinkering with their new toys.
Indeed, on the night when the secret was unveiled, it defined KF 750’s meaning: impressive innovation, sleek designs and a fabulous party rolled into one experience.