Syoss ‘Take Me to Tokyo’ online promo till Jan. 31

MANILA, Philippines - Acclaimed Japanese professional hair care, styling and coloration brand Syoss, now in the Philippines to provide salon-style hair at affordable prices, has announced its new “Take Me to Tokyo” online promo.

The promo, which runs until Jan. 31, offers the lucky winner a trip for two to Japan’s most cosmopolitan city — Tokyo — just by uploading a creative shot and testimonial about her experience in using Syoss products.

Made by Henkel, Syoss offers a wide range of hair care benefits and solutions through its products, helping Filipinas experience salon-beautiful hair and avoid bad hair days, every day.

Syoss shampoos and conditioners consist of Repair Therapy, Moisture Intensive Care and Anti-Dandruff Control, while Syoss hair styling products deliver professional-looking hairstyles.

There’s the Straight and Shine jelly and wax that make hair manageable, the Curl Control whip and cream for defined, long-lasting curls, and the Strong Hold gel and wax for mega-strong hold. 

The Syoss hair coloration range, the first permanent salon coloration for home use, offers perfect and long-lasting gray coverage through its eight shades: black, dark brown, chocolate brown, dark mocha, medium brown, dark ruby red, medium ash blonde, and extra light ash brown.

Co-developed and tested by top Japanese professional hairdressers, Syoss has “Pro-Cellium Keratin,” a specially formulated hair care technology which provides treatment for damaged hair by penetrating hair strands and reconstructing them from the inside.

To join the promo, simply use these Syoss products and go to the Syoss Facebook fan page, “like” the page and click on the “Take Me to Tokyo” promo tab. Fill out the application form, then upload the creative photo, which must be original and has not been used in any other contest, along with the testimonial.

The top 10 entries with the most number of “likes” will then advance to the final screening, where the winner will be chosen based on the following criteria: 60 percent for creativity of the shot with the Syoss product and 40 percent for the most inspiring testimonial.

The winner, which will receive a four-day, three-night trip with free airfare and accommodation to Tokyo will be chosen on Feb. 18 at the OMD Philippines head office, 10th floor, Bankmer building, 6756 Ayala Avenue, Makati City and announced on the Syoss Facebook fan page on Feb. 19. The winner will be notified via telephone and e-mail.