Success more than skin deep
MANILA, Philippines - It may very well be a come-from-behind success story. The Cathy Valencia Skin & Body Centre has been around for a good 10 years or so, almost quietly serving its purpose of giving women (and men) natural-looking, beautiful skin. Earning the loyalty of today’s discriminating clientele is big news nowadays, considering that the number of competitors continues to increase every day.
“Through word of mouth, the effectiveness of our medicines got around,” notes its chief executive officer and president Cathy Valencia-Lim. “I did not even look for success. I just concentrated on doing a good job for our clients. To me, the fact that our clients’ skins are getting positive reactions is motivating enough.”
Although its establishment happened a decade ago, Cathy Valencia Skin & Body Centre managed to accelerate its profile over the past months. Valencia-Lim says, “I would like to think that our marketing efforts are giving us good results. It is also the number of people who continue to patronize us and recognize that we do take care of them that makes the difference.”
‘We are more inspired to do better, service- and research-wise. On my part, I can say I am a stickler to perfection and cleanliness in all our branches,’ says Cathy Valencia. The facility, which boasts of five local branches and one Tokyo branch, has become a destination for local and foreign travelers who seek medical treatments and expertise on skin and body.
Valencia-Lim says that serving the medical tourism audience pushes the company to come up with treatments that are effective, safe, and up-to-the-minute.
“We do extensive research in choosing the right machines for our treatments. We even go as far as Europe to avail ourselves of the latest innovations in skin and body works. Although we always insist that natural is best, clients acknowledge that our machines complement our various treatments, from anti-aging to body slimming,” she says.
“We are very conservative with our approach. We want our customers to experience no side or rebound effects. It is important not to compromise the integrity of our medicines and machines. I would like to think that the continuing patronage of clients from here and abroad shows that we are doing it right,” she adds.
The Cathy Valencia Skin & Body Centre offers a wide range of services: facials, body treatments, advanced CV treatments, specialty and premium services, and aesthetic surgical procedures.
Among the new advanced treatments that quickly gained followings are: Advanced Diamond Peel with Soft Laser Therapy & Vitamin C; Ulttra Cavitational Sculpt; X-Light Rejuvenage; Stem Cell Therapy; Cryo Facelift and Fat Reduction Therapy; and the Thera Reforme (Skin)/Therma Lift (Facial).
Even with the IPL laser permanent hair removal treatment (left), the center makes sure that the skin is protected from pain and darkening. Right photo: A favorite among clients, the Electo-Photo Therapy increases skin moisture, improves elasticity, facial tone and complexion, and restores hair fiber for overall younger appearance. With these innovative offerings, what’s next for Cathy Valencia? “We are more inspired to do better, service- and research-wise. On my part, I can say I am a stickler to perfection and cleanliness in all our branches,” she replies.
Looking back at the company’s decade-long experience in providing the medical tourism industry with innovations and excitement, Valencia-Lim shares that one ingredient to their success is their honesty to patients.
“We keep them abreast on their situations and carefully monitor their progress. We give them sound advice in maintaining their health way after their treatments,” she says.
Cathy Valencia Skin & Body Centre’s distinct approach in providing quality health services gives the country a positive image in the medical tourism stakes. It also shows that — to echo the well-loved but never-worn-out saying — yes, the Filipino can. It is success that is more than skin deep.
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For more information, visit the website www.cathyvalencia.com.
