Bag that new look

MANILA, Philippines - The year may be coming to a close, but it’s never too late for a style and personality upgrade. Clothing brand Hedgren was more than happy to help shoppers and fashion enthusiasts out in this respect at its recently concluded Hedgren Style Fair, held at SM Megamall Fashion Hall.

Guests were able to experience a full-style package from the metro’s top fashion, personality, and wellness gurus last November 20 and 21, with free makeovers, skin care and hair consultations, fashion styling, personality development, and financial wellness advice sessions. All these were made available for free to the public courtesy of the event’s sponsors. Hedgren also gave the public and its invited guests from the media and fashion industry a closer look at the brand’s latest collections through product displays and a highly-anticipated fashion show.??The Hedgren Style Fair was developed to inspire young professionals to enjoy dressing up for work, including tips on how to accessorize accordingly as seeming afterthoughts like bags can also make or break an outfit. But more than just add-ons to one’s outfit, bags are an important part of one’s day-to-day life, as something we use and abuse day in and day out.??As the brand creates a stronger presence in the global retail scene, Hedgren Philippines is proud to establish the first standalone Hedgren store in Southeast Asia at SM Megamall Fashion Hall. In dedication to reach out to different parts of the country, Hedgren also recently opened up a few more stores located at SM North EDSA The Block, SM City Clark, and SM City Cebu. To further spread the love, kiosks were also put up, which featured the brand’s latest collections and bestselling items. Locally, Hedgren is also available at The Travel Club, Bratpack and selected department stores. Globally, Hedgren has a presence in over 40 countries and has over 3,000 distribution channels.????