Shrek and the future of Eastwood cinemas

MANILA, Philippines - Gone are the days when watching a movie involves just a tumbler of popcorn and a can of soda. And now, the additional must-have? Three-dimensional (3-D) shades! The 3-D technology has definitely made movie-going extra exciting as the story unfolds right before your eyes, literally. 

Last May 19, Eastwood City opened its first 3-D cinema. The Eastwood 3-D cinema uses the brightest digital cinema projector in the Christie Solaria series. The theatre houses 215 reclining seats for supreme viewing. The opening featured the must-see animated movie of the year Shrek: The Final Chapter.

The famous ogre and his adventures, which have left millions in giggles, have upgraded their fourth and final installment, Forever After, into an unforgettable motion picture ride. If you thought the first three were awesome, wait until you see the fourth sequel in 3-D! Eastwood cinemas brings Princess Fiona, Donkey, Puss in Boots, and the rest of the happily ever after gang via an ultimate high-quality home theater experience.

Witnessing the 3-D launch were celebrities and their little and not-so little ones. The digitally enhanced movie was a sure hit to the kids and kids-at-heart. Shrek Forever After is showing at Eastwood cinemas as of press time. 

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