SM Accessories launched in Cebu

MANILA, Philippines - Following its successful introduction in Manila, SM Accessories once again piqued the interest of fashionistas with its launch at the Radisson Blu Hotel in Cebu City.

SM Accessories added color to the local fashion scene with its collections of eyewear, scarves, jewelry and everything in between.

“With SM Accessories, it’s not just about having yet another option for shoppers. It’s about getting the best accessories regardless of your sense of style, or your purchasing power,” explained John Kenner Chua, VP of SM Accessories.

True enough, the launch became home to one of the most exciting displays of accessories that Cebu has ever seen. From the men’s to the ladies’ accessories, all the way down to the colorful pieces in the trademark character shops and children’s department, SM Accessories walked the talk with its promise of “fashion for all.”

The launch was also attended by well-known Cebuanos such as Rosebud Sala, Marissa Fernan, Bernie Aboitiz, Chary Aboitiz, Nene Garcia, Margot Osmeña, designers Arcy Gayatin, and Philip Rodriguez.

“Clothes and hair may be the basics to getting a signature look, but personality shines in the little details we add here and there. SM Accessories help each person create their own individual fashion statements,” Chua added.

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