MANILA, Philippines - Zwilling J.A. Henckels, a company that has had a long tradition of high standards and whose Twin symbol on a red background has since been recognized globally as a mark of good taste, launches an integrated promotional campaign this year as a way of thanking its loyal customers in the Philippines.
As part of its 280th anniversary promo, Zwilling J.A. Henckels will give a P280 discount for every P1,200 single receipt purchase. The company also offers a 50-percent discount on selected items — from kitchen knives to flatware, cookware, and its Twin Beauty line of manicure pieces. Promo runs until June 30 at all Zwilling Henckels shops and Kitchen Pro.
Zwilling J.A. Henckels also invites customers to write their own Zwilling story upon purchase worth P1,000 during the period. Everyone can share their life story of success, passion or trust, and the significant role Zwilling products played in their lives. Whether it’s a celebration of love, an amusing cooking escapade or food trip, Zwilling J.A. Henckels wants to know how people share life’s best moments with their products. All entries must contain a maximum of two paragraphs; attach a scanned copy of official receipt and e-mail to jen@starpaper.com.ph until June 11. Author of the winning story will bring home a one-piece Zwilling knife set worth P7,295.
It was in June 13, 1731 that Peter Henckels registered the now world-famous Twin symbol as a trademark with the Cutler’s Guild of Solingen. The first foreign subsidiaries soon followed and an international success story was born. A great deal has changed in 280 years — but not the high standards expected by Zwlling J.A. Henckels customers all over the world. As in the early days, they continue to drive Zwilling J.A. Henckels to set new standards. Today, the white Twin symbol on a red background is recognized globally as a mark of good taste.
Zwilling J.A. Henckels products have now been setting standards, as they are tailored solely to the needs of the customer: Whether scissors, knives, cookware, kitchen gadgets, cutlery or beauty instruments, the brand still represents products with the best quality materials, function and design as it did back in Peter Henckels’ day.
Willing j.a. Henckels products are exclusively imported and distributed by Star Paper Corporation with showrooms at Power Plant Mall, Concourse Level, Rockwell Center Makati City; third floor, Robinsons Place, Ermita, Manila; ground floor, Entertainment Mall, SM Mall of Asia, Pasay City; and Kitchen Pro, fourth floor, Shangri-La Plaza, Mandaluyong City.