ROME, Italy — No need to wrestle your dog into the bath anymore. Italian luxury fashion house Dolce & Gabbana has launched a new perfume for canine companions.
The "alcohol-free scented mist for dogs" is on sale for 99 euros (P6,200) and comes with a free collar — but also a warning from animal rights activists, who say it could cause pets distress.
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"I am delicate, authentic, charismatic, sensitive," the video advertising the scent begins as it shows sleek and soft Bichon Frises, Dachshunds and Chihuahuas posing on a stool. "Cause I'm not just a dog, I'm Fefe."
The perfume is named after the dog of the brand's co-founder Domenico Dolce and blends "fresh and delicate notes" of ylang ylang, musk, and sandalwood.