MANILA, Philippines — It’s going to be a summer to remember for kids as SM Supermalls partners with Nickelodeon for a bigger, more exciting Everyday is Playday Year 3!
Launched on March 30 at The Block Atrium in SM City North EDSA, this partnership brings a more playful place in SM malls through a series of fun tech activations, character meet-and-greet events, and more!
“Everyday is Playday has always been a place of joy and productivity for kids and kids-at-heart. In collaboration with Nickelodeon, everyone can indulge in a series of fun and interactive games and activities to create family fun moments this summer,” said Jonjon San Agustin, SM Supermalls senior vice president for marketing.
The kick-off featured the launch of The Rise of the Teenage Mutant Ninja Turtles, plus character meet-and-greets with SpongeBob SquarePants, Patrick Star, Squidward, PAW Patrol’s Sky, Chase, and Marshall, and Shimmer and Shine!
Kids visited fun booths, including a slime photo booth for a memorable experience and IG-worthy photos.
Fans also checked out installations where they sang and dance Jojo Siwa-style, rode with their favorite Paw Patrol character, beat the ninja turtles in an obstacle maze battle, and even made new friends at the giant genie play area!
Catch Everyday is Playday with Nickelodeon in the following SM malls: Fairview (April 7 to 10), Novaliches (April 11 to 14), San Jose Del Monte (April 12 to 20), East Ortigas (April 22 to 26), Marikina and Masinag (April 23 to 28), Manila (May 1 to 5), Sta. Mesa and San Lazaro (May 7 to 12), BF Parañaque (May 14 to 19), Sucat and Bicutan (May 21 to 26), and Angono and Taytay (May 28 to June 2). Also, watch out for the schedule of Nickelodeon Summer Fun at other provincial malls.
For more information, visit SM Supermalls at www.smsupermalls.com, or its Facebook, Twitter and Instagram accounts: @smsupermalls.