Far from the madding crowd
When I moved into my current digs in this Subdivision That Shall Not Be Named, it was like a scene straight from Fright Night.
The movers carted in my collection of animal skulls, human skeleton models, H.R. Giger’s Alien toys and sculptures, and assorted power tools. Lots of stuff in mysterious black boxes. You’d think there would be a nosy Charley Brewster sniffing something afoul in the air, worried about what sort of thing his new neighbor is. None of that happened. No one gave a hoot. Everyone else sat inside their houses fenced off by imposing iron. The television sets blared on. It has been more than a year and I still don’t know who my neighbors are.
Such is the bane of city life. (Or boon, depending on what my mood is.) In the cities outside of Metro Manila, I’m sure things are different: the neighbors are relatively more sociable; there is more harmony and all-around good vibes in the community. Heck, that’s what I remember when I got exiled in high school in this Province That Shall Also Not Be Named (— well, that’s another story altogether).
I thought about these things when I went to Lipa City, Batangas for a BellaVita Land Corp. event. It was not just the opening of a new socialized housing community, or a showcase of the best restaurants and food establishments in Lipa, it was also a way of highlighting its local culture and community spirit.
A BellaVita model unit
“BellaVita believes in Lipa City’s huge potential as a tourist draw and we intend to support it in every way possible. We decided to hold this event because Filipinos are hearty eaters and Lipa’s delicacies are truly delicious — and are deemed as the best in the country,” said Barry Trinidad, BellaVita’s marketing manager.
The food festival likewise saw the blessing of BellaVita’s model homes, which gave interested buyers a chance to check out the units of the property development and make necessary inquiries.
It was a way of affirming the brand’s commitment “of enriching the lives of hardworking Filipinos who dream to have a home they can call their own.”
Livin’ the BellaVita: Socialized housing development BellaVita Land Corp. opens a new housing community in Lipa City to help Batangueños have homes they can call their own.
“BellaVita exists to help Filipino people achieve their aspirations in life. We believe that owning a home is every Filipino’s dream so we will earnestly support this goal by offering affordable and quality houses to them,” Trinidad said.
Bulet Liwag, sales operations officer (South), adds, “The delicacies served today were the best. It was so hard judging because each of the entry has something different to offer. We chose some winners but everyone should be proud because Lipa’s delicacies, in general, are the best out there.”
The first-ever food competition organized by Bellavita was judged by Bellavita executives and officials, namely: Liwag; Burt Aurelio, project development team leader (South); Alain Sazon, project development manager (South); Ruthlea Bijis and Lorna Silava of Lipa BellaVita in-house sales.
Maybe I’ll keep Lipa City in mind when I finally decide to quit the insufferable rat maze that is Metro Manila.
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For inquiries, visit http://www.bellavita.ph or https://www.facebook.com/BellaVitaLandCorp.
