SOC Land raises condo expectations

MANILA, Philippines - In-city living continues to be the choice of contemporary families and individuals who desire to advance professional goals while keeping family relationships strong. For many, this means residing in a condominium complex.

While condo living opens up new lifestyle opportunities for Filipino families and the property investment market, it also presents challenges like space limitations, too-standard common areas that leave much to be desired, and inaccessible pricing of units with above-average amenities. 

For property development company SOC Land, a wholly owned subsidiary of the Puyat-Reyes group’s South China Resources, its debut project Anuva is all about raising standards and expectations about living in a condo. Located right after the Sucat Interchange and a few minutes away from Makati, the community offers something new to the property market by coming up with audacious lifestyle solutions through spacious units and well-conceived amenities that, until then, were not available to buyers in the middle-income range.

Unit owners immediately sense the welcoming feel of Anuva’s square-cut unit space, unlike most condo projects in Metro Manila. The spacious square layout is SOC Land’s signature attribute since it facilitates more quality living and decorating in the home. Another key feature is that all unit types including studio units are built with laundry space, in thoughtful consideration of life’s daily realities.  

The city’s noise and grime are left behind and forgotten because Anuva, beyond being a residential community, is being developed like a leisure destination. “We want our residents to feel excited about coming home to a haven of rest and recreation after a long day,” says SOC Land CEO JP Reyes. On top of numerous leisure and relaxation facilities that all members of the family and their guests can enjoy, the development boasts of the country’s first lazy river within a residential community, enhancing breeze circulation as it refreshes the senses and the spirit with much more space to breathe.

Anuva has 2.4 hectares with the biggest allocation in the industry for open spaces at 80 percent. These amenitized open spaces are child-centric, following the “perimeter road” concept that ensures that kids can safely access the amenities areas without having to cross a road. Also, the development is 100 percent flood free: during one of the worst storms in history, when everyone else was having problems, Anuva was the only one in the area with a dry frontage and the building construction did not experience floodwaters. In terms of the impact of location on the general wellness of residents, the community’s nearness to major thoroughfares and prime commercial and business districts helps family members avoid stewing in heavy traffic, saving them precious hours of travel time so they can bond with the family or continue snoozing for extra minutes in bed in the morning.

 â€œFilipino families, especially OFWs, work very hard for their money and they’re spending it on condo units that don’t give them the full value for their money,” states Reyes. “One of our targets was to make our project as good as it can be for the price that our clients are paying for, and at the same time, we keep our competition honest about what they serve to the market.”

During open houses on Sundays with Anuva’s first of four tandem buildings already topped off, prospective property buyers will be able to get a better sense of how this new residential development can transform their expectations of condo living.

To learn more about Anuva, call SOC Land at 553-4070 or 553-4080, or visit their website at www.anuva.com.ph or log on to www.facebook.com/Anuva.SOCLand.