Victory Liner: 65 years on the road

MANILA, Philippines - Vice President Jejomar Binay and presidential sister Pinky Aquino-Abellada graced the 65th anniversary celebration of Victory Liner at its office on E. Rodriguez Ave. in Quezon City. Binay lauded the management and staff’s hard work and effort in ensuring that the traveling public arrives at their destinations safely. Abellada, meanwhile, extolled Victory Liner’s personal touch and outstanding service to passengers.

Good service, a vital ingredient in creating an unforgettable bus experience, has been on the company’s plate since it first plied the Manila-Olongapo route in 1945. Widely acclaimed as Filipinos’ (and foreigners’) preferred choice for ground transportation to North Luzon, Victory Liner has consistently pioneered advancements in passenger comfort from the video entertainment it launched in the ‘80s to the personal stewardess on board. Likewise, the bus liner has initiated technological enhancements like the inclusion of GPS speed and location sensors in buses. It recently announced the addition of free, onboard Wi-Fi connection in its deluxe buses. New buses were also blessed during the celebration.

Abellada was also on hand to sign the memorandum of agreement with representatives of the Doña Marta T. Hernandez Foundation, the philanthropic arm of Victory Liner. Through the foundation, Victory Liner assists underprivileged communities — conducting medical missions, entrepreneurship trainings and scholarship programs. The anniversary celebration cemented the start of partnership between Victory Liner and AGAPP Foundation (Aklat, Gabay, Aruga tungo sa Pag-angat at Pag-asa), an initiative aimed at building school libraries for underprivileged areas all over country.

The anniversary celebration also served as the perfect setting to pay tribute to the 2,700 dedicated workforce of Victory Liner. A photo exhibit showcased 20 images of the men and women behind the success of Victory Liner. Top photographer George Cabig took charge of depicting the different sides of the Victory Liner milieu. Dedicated workers were also recognized at the event, where 94 employees were cited for their long service with the company- the longest one having served Victory Liner for 58 years.