MANILA, Philippines – Display Search, a leading provider of information, consulting and conferences on the display supply chain and display-related industries, reported that Samsung recorded sales of 10.2 million units of TV with a revenue of $6.73 billion in the fourth quarter of 2008, giving it a market share of 17.7 percent and 22.0 percent respectively. The Texas-based data research company further mentioned that this performance consolidated Samsung’s No. 1 position in the world market. It also recorded the most units sold for the last 10 quarters and led in revenue for the last 12 quarters.
In a comprehensive study made in the Philippines by the Germany-based GfK Research Group, data gathered from retailers and re-sellers have shown Samsung displacing other brands in the LCD market and recently recognized Samsung as the top-selling brand for LCD TV in 2008
Every year GfK gives the No. 1 award in each product group. To be eligible for an award, the brand must be in general distribution in the country. The winner in each product group is determined by the unit sales from January to December 2008.
For this year, Samsung’s 2009 LCD TV lineup offers complete TV enjoyment with cutting-edge viewing technologies that take picture quality to stellar levels while achieving higher energy efficiencies. Consumers can experience better clarity, more vibrant colors and unprecedented networking capabilities with the latest offerings.
Advocating design that performs, Samsung’s 2009 LCD TV lineup is looking better than ever. The highly acclaimed Samsung crystal design introduced last year is enhanced in the new LCD TV lineup to achieve an even smoother gradation for a sleeker look. Crystal design is achieved using dual-injection molding technology to luxuriously coat a translucent surface over the chassis.
The new range of Samsung LCD TVs features low power consumption, thus saving energy and money for users, while helping to preserve the environment. Every model in the new range meets the more stringent Energy Star v3.0 efficiency guidelines.
“We will not be complacent with this remarkable outcome. We will work harder to make better products in return for our consumers’ trust in us. We are sure that Samsung will gain further consumer trust with the launch of our 2009 TV range, highlights include ultra slim LED TVs incorporating the latest backlighting technology that are setting new bench marks in picture quality around the globe.” said Jay Ha Vice President for Consumer Electronics Sales and Marketing.