To Mom, with Love Tag from Swatch

MANILA, Philippines – Swatch , the innovative Swiss fashion watch and jewellery maker, has designed a new Mother’s Day special, complete with special packaging. This year’s special is Love Tag, an elegant model that lets you show your appreciation with flowers, sparkling crystals and photographs.

Love Tag is a Swatch Irony Medium with a white synthetic leather strap and loop. On the strap you’ll find flowers, a delicate floral pattern embossed in white on white. The case is made of polished stainless steel, as is the polished bezel. Engraved on the bezel are more delicate flowers, the same variety that decorates the strap, and the floral pattern is continued, tone on tone, on the white dial. This subtly embossed decoration is enhanced by six white crystals, set in the dial to indicate hours six through 11. Reflective metal hour and minute hands and a delicate, slim pink second hand mark the time.

This year’s expression of true love for your mom comes with a special way to show your appreciation. Love Tag comes wrapped as a present in a white gift box with a printed white floral pattern and a thin pink Swatch logo on the cover. Inside the box, the pink and white theme continues with the white watch and a picture frame. The picture frame is made of aluminum, with two round windows and a semicircular opening onto a pink backdrop. The windows are cut in a panel that slides in and out of the frame, allowing you to insert photographs of you and your family, for your mom.