Samsung takes home entertainment to the very edge

MANILA, Philippines - Samsung Electronics Philippines Corporation (SEPCO) set an exciting course for continued growth in the Philippines recently as the annual Samsung AV Roadshow opened at the Grand Ballroom of the Crowne Plaza Hotel.

Before hundreds of media and partners, a team of executives led by SEPCO president KC Park showcased Samsung’s 2011 product lineup. The Samsung executives also discussed strategic initiatives and exciting new products from the digital imaging and audio-visual divisions. These are critical emerging areas of growth for Samsung to build on its 2011 success. Samsung also reaffirmed its commitment to the environment both in terms of innovative new product features and new green initiatives.

For 2011, Samsung has re-imagined the TV screen by making the bezel, which until now had traditionally framed the TV, virtually disappear. Samsung’s new ultra-narrow bezel design has influenced its flagship LED televisions for 2011 — the Samsung D8000 and D7000 LED TV Series. Both offer a bezel that is just 0.2 inches wide, providing more screen to enjoy than ever before. This means that people can put a larger screen into an area that previously could only fit a smaller one.

The Samsung D490 Plasma Series showcases Samsung’s breakthrough Plasma+1 design which features a new narrow bezel design so consumers get an extra inch of viewable screen size for a greater viewing area without increasing the outside dimensions of the set.

“In 2010 Samsung blurred the line between technology and art with the introduction of the LED 9000, which included a brushed metal design on the bezel and was Samsung’s slimmest LED TV ever at less than 0.3 inches thick,” said Ariel Arias, SEPCO business unit head. “In 2011 Samsung is continuing to blend technology and art and taking TV design one step further, offering designs never seen before that blend seamlessly into the home.” 

In addition to advanced design features, Samsung has also incorporated advanced smart TV features so people can get the most out of their entertainment experience. Samsung’s Smart Hub is a simple menu system that to connect, discover and enjoy a wide range of content. Users can easily search for movies, shows and videos via online services and across connected devices, browse the Web from your TV and access a wide variety of apps from Samsung Apps, the world’s first HDTV-based apps store. Almost all of Samsung’s 2011 TVs that are 40-inches and above will offer smart TV features.

Along with the unveiling of its newest TV innovations, Samsung also announced the latest in its lineup of Blu-ray players. Among them is the BD-7500 the world’s slimmest Blu-ray disc player that has the innovative 3D converter that enables customers to enjoy 3D experience with pictures, movies and streaming video.

Digital Imaging: New Experience And Ease Of Use With Innovation

To help consumers stay easily connected to the world Samsung unveiled its newest digital camera and camcorder offerings. The SH100 allows photos to be posted straight to Facebook or YouTube in real time and can automatically back up photos on a PC. This is also the first camera that connects live to an Android smart phone, so it can use the phone to view the shot about to be taken in real time. A smartphone can also be used to view GPS information about where each photo was taken.

Samsung also introduced its latest offering in its popular line of Dual-View cameras, the ST700. The Dual-view system was originally created in 2009 and it transformed the way self-portraits were taken. With the newST700, Samsung has built on its original DualView design adding its largest ever front screen and features like Smart Filter 2.0, which gives a range of different photo effects. Both the SH100, ST700, and WB210 feature Samsung’s Interactive Smart Access User Interface, which allows for easy use of key features with simple touch recognition.

Building on the popularity of the NX11, Samsung unveiled a number of new lens kits. The NX11 will come complete with an 18-55mm i-Function lens, as well as two new i-Function lenses, a 20mm pancake and a 20-50mm zoom silver color lens.

A performance by world-class artists Gerard and Lea Salonga capped the whole day event.