Moleskine celebrates Snoopy's 60th Birthday

MANILA, Philippines –  Moleskine, the legendary notebook used by artists and thinkers, presents a new 2010 limited-edition notebook commemorating one of the most well-known pop-culture icons of the 20th century: Charles Schultz’s Peanuts gang.

Featuring exclusive cover art, interior art, stickers, and packaging, Limited Edition: Peanuts is available in a variety of sizes and rule types to accommodate any Moleskine devotee. The notebooks will be available in September 2010.

After 60 years of lively commentary and familiar drawings, the Peanuts line of Moleskine notebooks commemorates the beloved group of friends created in 1950 by Charles Schultz.

The collection represents the characters’ particular point of view and their continuous banter and self-expression with a black-and-white color scheme, recalling the daily comic strips found in newspapers and bookstores all over the world.

The back-and-forth conversations between characters played a key role in the long-term success of the Peanuts comic. In this vein, the covers of the pocket notebooks portray scenes where two characters interact and exchange views.

The strong characters that define the Peanuts gang are given top billing on the covers of the large notebooks, which feature up-close shots of Snoopy and Charlie Brown on the paper bands and a side profile embossed in white on the notebook itself. On both notebooks, the classic Moleskine band and cover are embossed with “Peanuts 60th Anniversary.”

The inside cover of each notebook portrays key characters with inspiring quotes. The iconic Moleskine “In case of loss” area is personalized with Snoopy’s house and Schultz’s writing.

In the back of the book is the Peanuts family tree.

The story of Moleskine and a set of Peanuts stickers (which incorporate the classic “thought bubble”) are inserted in the expandable pocket for personalizing the notebook.

All paper used in the Peanuts collection, is certified by the Forest Stewardship Council (FSC), an international non-profit organization established in 1993 to promote socially and environmentally responsible management of the world’s forests.

Visit the Moleskine flagship store inside National Bookstore at Greenbelt 1, Makati.

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