Phone with a heart

MANILA, Philippines - Sony Ericsson announced the Sony Ericsson Elm phone and the Bluetooth Noise Shield Handsfree VH700, the newest additions to the company’s Green Heart portfolio. “The Sony Ericsson Elm phone offers consumers a green choice without compromising on features or fun. This mobile phone also gives consumers a better voice quality experience, with noise shield, clear voice and intelligent volume adaptation,” said Peter Ang, vice president of marketing of Asia Pacific at Sony Ericsson. “Building on the established heritage of our parent companies we have worked continuously to maintain our leadership position by committing to reduce our own CO2 emissions by 20 per cent and product life cycle CO2 emissions by 15 per cent by 2015,” said Mats Pellbäck Scharp, environmental director at Sony Ericsson. “The Sony Ericsson Elm phone and the VH700 are a testament to our continued commitment to the environment and are part of the ongoing roll-out of our GreenHeart strategy announced in June 2009.” The Sony Ericsson Elm phone will be available in the colors Metal Black and Pearly Rose from Q1 2010.