Welcome to the shapewear revolution
MANILA, Philippines - Throw your old notions of shapewear out the window. Jockey, the underwear expert, introduces Jockey Seamless Shapewear, a brand-new collection of modern styles that will change the way you think about figure-flattering undergarments. Jockey’s hallmarks of comfort, quality, and fit are combined to create shapewear so revolutionary you’ll want to wear it day and night.
Why suffer through another evening in uncomfortable shapewear that pinches and pokes? Jockey’s new Seamless Shapewear collection provides superior shaping with all-day comfort. Targeted power zones offer extra support and contouring where you want it most so you can show off your curves with confidence. Streamlined styles without seams are invisible under clothing so they can be your little secret.
Jockey Seamless Shapewear doesn’t have the bulk of traditional shapewear fabrics. “The intimate apparel field has come so far since the old days of corsets and girdles and we believe that women shouldn’t have to sacrifice comfort to look and feel beautiful,” said Jens Noll, global product director for Jockey. “We developed Jockey Seamless Shapewear using the best technologies available to deliver styles that are both pretty and powerful.”
The luxuriously soft, lightweight power fabric is made from an innovative nylon and spandex blend and is cool to the touch. Seamless construction contours to the body like a second skin for 360 degrees of comfort.
Jockey Seamless Shapewear is available in seven silhouettes and three colors to carry you through the week in style:
The Bikini slims and shapes the tummy and hips. A cushioned waistband sits at natural waistline and back seam lifts and defines the rear to smooth curves. A cotton gusset provides maximum comfort and breathability.
The High-Waist Bikini targets the tummy, hips and waistline. A cushioned waistband sits directly under the bra line and it also has a back seam to lift and define the rear as well as a breathable cotton gusset.
The Short slims and shapes the tummy, hips and thighs. Also featuring a cushioned waistband and rear-smoothing back seam, soft leg bands ensure the perfect hold.
The Tank targets the tummy, waistline and back. Its tailored design makes it suitable as innerwear or outerwear.
The Camisole also slims and shapes the tummy, waistline and back, with adjustable straps and rose-gold accents to add a touch of elegance. Its tailored design also makes it suitable as innerwear or outerwear.
The Open-Bust Slip hones the tummy, hips, waistline and back, designed with an open bust to wear with your favorite bra. Its adjustable straps feature elegant rose-gold accents.
Colors range from Frozen Frappé, a tan that matches a variety of skin tones, versatile Black Sugar or chic Very Berry for a bright pop of color. All styles are machine washable and quick drying.
Jockey Seamless Shapewear is available at department stores nationwide.
