A taste of Thailand’s leading fashion label

MANILA, Philippines -Who doesn’t think of shopping at the mere mention of Bangkok? It’s one of the most frequented shopping destinations in Asia, and for good reason: not only does the city have one of the most extensive brand ranges, both local and international, it also offers some of the best deals you’ll find anywhere. One look at Thai fashion label Jaspal’s latest collection shows exactly how fashion forward Thais are.

Through its latest collection, Jaspal introduces a new set of style staples defined by bright colors and bold contrasts, a mix of patterns and stripes, and wardrobe must-haves like jackets and trousers in neutrals like camel, white and denim.

The ready-to-wear brand opened its first boutique in 1976 and has been at the forefront of Thai fashion since. Its pieces are versatile enough to go from weekend to work, without compromising its fun and easygoing image. Each collection comes complete with accessories from bags and shoes to belts and ties designed by its in-house design team. Jaspal upholds its fashionable heritage through good craftsmanship and affordable prices.

Jaspal started out as an importer and distributor of bed and bath linen products under the Santas brand, a manufacturer of some of the biggest ready-to-wear lines in Thailand, including CPS Chaps and CC-OO. It opened its first boutique in 1976 and has been at the forefront of Thai fashion since. Today, it is a leading fashion label in Bangkok with 95 stores in Thailand and four stores in Malaysia.

Jaspal’s new collection, now exclusively available at Adora in Greenbelt 5, is a mix of staples and trendy pieces that can be considered as the new basics. They can also be trans-seasonal, considering we only really have two seasons: hot and hotter. With our definition of “basic” being in transition from “an article of clothing that can go with everything” to “an article of clothing that we would dare get away with over and over and over again,” trends can now easily be incorporated into any wardrobe with ease. It’s not such a bad way to look at fashion. We’re becoming less like label minions and more ourselves, plucking only what we like from the countless collections presented to us each season.

Here are some items that you ought to definitely have and keep in your closet, straight from  Jaspal. Looking at the brand’s latest collection, you’ll get a good sense of where Asian fashion is headed: upper casual cool with items that can get you from work to play –– even to a sailing excursion, all in one unfastening of a button.

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In the Philippines, Jaspal is exclusively available at Adora, located at the 2nd floor of Greenbelt 5, tel. no. 217-4029.