Esprit goes iconic
MANILA, Philippines - International lifestyle brand Esprit pays homage to the Esprit women in its “Iconic” fall/holiday 2011/2012 collection.
In line with the new direction of the brand, the look of the campaign focuses more on the product. The substance, variety and quality of the lines form the core of the campaign.
The Esprit women’s lines feature three Iconic Styles. Each style can be transformed into a completely new look — casual, business or glamorous — depending on the occasion. Key pieces include a camel coat from Esprit Collection, a jacket from the Women Casual line, and a pilot-style leather jacket from the Esprit de.corp range.
Brazilian supermodel Giselle Bündchen embodies the Esprit woman — self-confident, straightforward, and well-dressed 24/7.
The Iconic Styles are interpreted by renowned stylist Camille Bidault-Waddington. International fashion magazines and top photographers value her coveted and inspiring styling. British fashion photographer David Sims did the Iconic Styles photo shoot.
Esprit stores are at Glorietta 3, Powerplant Mall, Rockwell, Alabang Town Center, Robinsons Midtown, SM Mall of Asia, EDC by Esprit at SM Mall of Asia, SM Manila, SM Megamall, The Podium, Robinsons Galleria, The Shops, Greenhills; Gateway Mall, TriNoma, The Block, SM North Edsa, Ayala Center Cebu, Abreeza Mall, Davao; and soon to open Lucky Chinatown Mall, Filinvest Mall and SM North EDSA.
