MANILA, Philippines - As global pioneers in skin lightening, Pond’s continues in its mission to give women what they want — fair, spotless beauty.
For more than 150 years, Pond’s has cared for women’s skin around the world. After three years of research at the Pond’s Institute in Tokyo, the Philippine Face Care leader has created the revolutionary Pond’s Flawless White Visible Lightening Day Cream. Formulated with Pond’s best skin lightening technology to date, Pond’s Flawless White Visible Lightening Day Cream is specially created for Asian skin. It visibly lightens and helps reduce dark spots and blemishes in as little as seven days.
The secret lies in Pond’s Flawless White’s specialized VAO-B3 complex: the combination of vitamin E, allantoin, and optics powdered B3 complex, which lightens skin and works harder on dark spots and blemishes to help deliver flawless, radiant skin.
Now, this great product is also available in handy 30 ml. jars and at only P199. Pond’s Flawless White Visible Lightening Day Cream is available in all leading drug stores and department stores nationwide.
* * *
High-performance whitening with the Prevage difference
Now, Prevage takes high-performance antiaging skincare into whitening. The newest Prevage formula combines the proven benefits of idebenone, the most powerful antioxidant and the whitening abilities of soy ferulate-C to help banish dark spots and dullness, and restore the skin’s uncompromised radiance and youthful glow.
Melanin is the natural pigment that gives skin its color and natural protection. When skin is exposed to UV rays (especially the burning UVB rays) and free radicals, excess melanin production can be activated, causing skin discolorations.
Idebenone, the key ingredient in Prevage White, is the most potent and effective antioxidant on the market today, with proven skin brightening effects. Idebenone helps neutralize free radicals on the skin before they can trigger melanin reactions. It improves the look of sun-damaged skin by protecting it against environmental assaults that can lead to dark spots and discolorations.
Soy ferulate-C combines soy ferulate, known to promote a more even skin tone, with vitamin C, proven to control melanin production at its source by minimizing the action of tyrosinase, the enzyme responsible for triggering melanin production in the skin.
The line includes: Prevage White Concentrated Brightening Serum 30 ml., P4,500; Prevage Anti-aging Treatment 50 ml., P8,500; Prevage Eye Anti-aging Moisturizing Treatment 15 ml., P5,500; Prevage Anti-aging Night Cream 50 g., P7,500.
Prevage Anti-aging Treatments are available at Rustan’s Makati, Rustan’s Shangri-La, and Rustan’s Alabang Town Center. Visit prevageskin.com.
* * *
Elizabeth Arden’s tea-tillating journey of the senses
Elizabeth Arden introduces a journey of the senses — experience Green Tea Revitalize eau de toilette spray. Energized by the natural benefits of antioxidant green tea and uplifted by the effervescence of zesty fruits, this fresh, sparkling fragrance imparts a feeling of well-being, revitalizing both body and spirit.
At the top is the sparkling energy and exhilarating brightness of juicy Mandarin, tarocco orange, and sweet blood orange, creating a nectar burst balanced with gooseberries, lemongrass, and watermint.
The heart of crisp bamboo pushes the light, airy sensation of Chinese rice flower with green tea. Floating lotus flowers and Kyoto magnolia create a simple, natural floralcy.
Fluid musk, white birch, and white moss bring lasting depth and life to this revitalizing fragrance.
The bottle’s bright orange type reflects the juiciness of oranges and the scent’s optimistic outlook. A softened, green ombre leaf design sweeps across the bottle.
Inspired by the look and feel of natural bamboo, the carton is textured with bamboo accents and a sweeping green ombre tea leaf.
Elizabeth Arden Green Tea Revitalize eau de toilette spray comes in 1.7 fl. oz./50 ml. at P2,250 and 3.3 fl. oz./100 ml. at P2,950. Exclusively distributed by Rustan Marketing Corporation, Elizabeth Arden is available at Rustan’s, SM, Landmark, TriNoma, Robinsons, and Marionnaud.
* * *
Max Factor Masterpiece Glide & Define: Eye-sy does it!
Max Factor adds to its award-winning Masterpiece collection: Max Factor Masterpiece Glide & Define precision eyeliner. A compact liquid eyeliner, Masterpiece Glide & Define offers effortless precision for perfectly smooth eye-lining. The specially designed formula provides an optimal drying time to allow any mistakes to be corrected easily. Used in tandem with any of the Masterpiece mascaras, every woman can create effortlessly defined eyes for day or night in a few simple strokes.
Max Factor’s new Masterpiece Glide & Define combines a smooth formula, that glides on like a liquid with a delicately pointed, precise drawing tip that makes using the eyeliner as easy as a pencil. It is set to become an essential addition to any woman’s daily makeup routine. The compact size of the eyeliner makes it a perfect size for any handbag.
Masterpiece Glide and Define is available in three shades: black, brown, and smoke at P550.
* * *
Toni & Guy and Wella join Cosmetologie 2009
Be among the first to see Toni & Guy’s exciting new collection, “Flux,” presented in the Look & Learn seminar by the Essensuals Creative Team. Get the latest groundbreaking ideas in hair trends with insightful demonstrations and creative inspirations. Working with Wella Professional innovative color line, experts will share Toni & Guy’s rules of freedom that create imaginative, beautiful full color that enhances every cut.
Learn from the Essensuals Creative Team and witness the amazing works of Wella on Feb. 26-28 at SMX Convention Center, Manila as Toni & Guy and Wella join Cosmetologie 2009: Beauty, Wellness & Trends, an event organized by Premier Events Plus Group, Inc. and the Philippine International Cosmetologists Association.
Cosmetologie ‘09 is designed to be the country’s most important fashion and beauty trade show. Aside from being the biggest exhibit of its kind, it will stage exciting and activities such as world of beauty, health and wellness expo, fashion fair and runway show. Seminars and workshops, given by leading fashion and beauty experts, will offer learning opportunities to all participants.
For more information, call 929-7993, 928-0931, 435-4790, 929-7963, 920-8136 or e-mail info@pepgroup.com; log on to www.cosmetologiefair.com.