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If luxe could thrill | Philstar.com
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Fashion and Beauty

If luxe could thrill

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From shopping malls to retail merchandising to banking and finance and property, giant conglomerate SM Investments Corporation has expanded its real estate ventures into high-end leisure and tourism projects under its SM Land banner.

Highlighting these upscale projects are the topnotch and environmentally friendly developments of Hamilo Coast, one of the country’s premier eco-tourism destinations, and Highlands Prime Inc., the leading high-end residential developer within Tagaytay Highlands, an exclusive, world-class mountainside resort and residential complex.

Recently, guests at Hamilo Coast and Highland Prime’s projects were treated to a presentation of elegant luxe wear during the Philippine Fashion Week Spring Summer ’09 event at SMX Convention Center, Mall of Asia Complex.

The event, which was held in partnership with Runway Productions, channeled Hamilo Coast and Highland Prime’s sophisticated living through the creations of couture designers Chris Diaz, Edgar San Diego, Harley Ruedas, Jerome Salaya Ang, Joel Escober, Jontie Martinez, Julius Tarog, Lizanne Cua, Mich Dulce, Ramon Favila, Rickie Abad, Roel Rosal, Roland Lirio, Simon Ariel Vasquez and Twinkle Ferraren.

Their sophisticated designs complemented the ambience of Hamilo Coast and Highlands Prime. Classy yet evoking a laid-back feel, the elegant evening wear, wearable resort dressing and sexy beach wear were well applauded by the appreciative audience.

In attendance was Henry Sy himself, who led a mix of personalities from the corporate world and the fashion industry.

Hamilo Coast is a unique, large-scale eco-tourism project to develop in phases 5,700 hectares of land by the sea in Nasugbu, Batangas into an innovative, integrated network of coastal resort communities.

Only a two-and-a-half-hour ride from Manila and soon accessible via an hour-and-a-half ferry ride from Mall of Asia Complex, Hamilo Coast is an idyllic paradise of modern living and nature, featuring a balanced mix of world-class residential, commercial, cultural and recreational amenities. It is jutted with merging miles of soft white sand, 13 coves of varying sizes, shapes and character, limestone cliffs that reach the sky, virgin forests and rock formations. Set to rise at Hamilo Coast’s Pico de Loro Cove are the Pico de Loro Beach & Country, Club a world-class leisure and coastal resort facility, and Pico and the Myna and Jacana Condominiums, the first two residential clusters.

Similarly espousing the concept of luxurious living in harmony with nature are the trendsetting, upscale leisure projects of Highlands Prime inside the plush Tagaytay Highlands and Tagaytay Midlands complex.

Currently in development are The Horizon, a minimalist Zen-inspired low-rise residential condominium community; The Woodridge Park, a medium-density condo development inspired by the mountain lodges and ski resorts of Colorado; The Hillside, a lots-only residential development with a North American log cabin architectural theme; The Woodlands Point, a community of 60 single-detached log homes with Western red cedar accents and glass and stone details, built amid hundreds of pine trees; and Pueblo Real, a lots-only residential community envisioned to have contemporary Santa Fe-Mexican-inspired homes.

The communities of Highlands Prime enjoy fresh and cool weather all year round and are surrounded by the awe-inspiring landscape of the Batangas mountains, Taal Lake and Volcano, Laguna de Bay and the Canlubang countryside. Homes are just minutes away from a wide range of sporting and recreational facilities and the two world-class 18-hole golf courses of Tagaytay Highlands and Tagaytay Midlands.

The lifestyle espoused by SM Land’s Hamilo Coast and Highlands Prime was captured perfectly by the elegant luxe clothing presented during the Philippine Fashion Week Spring Summer ’09 event.

BATANGAS

COAST

HAMILO

HAMILO COAST

HAMILO COAST AND HIGHLAND PRIME

HAMILO COAST AND HIGHLANDS PRIME

HIGHLANDS

HIGHLANDS PRIME

MALL OF ASIA COMPLEX

PHILIPPINE FASHION WEEK SPRING SUMMER

TAGAYTAY HIGHLANDS AND TAGAYTAY MIDLANDS

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