Fashion inspired by runway shows can be such a luxury, which mortals like us merely aspire to possess. Trends rock. But if you could pull off the look for less while summoning Kate Moss’ park style vibe, you’d be all right.
Well then, it’s time for Red Logo. Expect red-hot trends minus big bucks via direct selling — with a twist. Credit for this new concept goes to Golden ABC, also responsible for fashion brands such as Penshoppe, Oxygen, Memo, and ForMe.
“Red Logo is the most exciting player to enter the direct selling arena,” says Red Logo president and COO Ricky Sy. “We are all about providing well-crafted and meaningful earning opportunity for people with entrepreneurial spirit while offering a choice selection of quality fashion and lifestyle products at competitive prices.”
Since Red Logo reflects the sense of style of a smart, stylish and confident individual, Donita Rose is the right endorser for the brand. She enthuses, “I am honored to be chosen by Red Logo. It just encapsulates everything that I am. The clothes are fun and unpredictable, which is really my style.”
Perhaps the cool thing about Red Logo is their style bible called Magalogue. Yes, dears, it’s a magazine and catalogue combined without the kitsch. Browsing the pages has never been this fun because it looks like a glossy mag. It was put together by top photographers, models and stylists — with Donita Rose on the cover, of course.
So, if you are wondering about Red Logo’s clothes, there are two house brands such as Fuel (casual stuff for teens and young adults) and Agenda (office wear for style-savvy young professionals) that is responsible for the brand’s minimalist-looking and wearable pieces with mod influences.
A peak into Red Logo’s fashion-forward Magalogue will make you want to buy everything. The must-haves include blouses and button-down tops, knits and jerseys, graphic and statement tees, trousers and jeans enough for ladies and gents to croon over Red Logo over and over again.
With the help of Penshoppe, exude street appeal with urban-looking pieces like funky printed tees paired with skinny pants and high-top sneakers. Stand out in high-neck, baby doll and Henley blouses with puff sleeves and bows. For an Andy Warhol pop art vibe, dig the in-your-face street style that features graphic and statement T-shirts inspired by the Eighties. Mix stripes with contrasting colors for a more chic look.
Pump up the Fuel with piques and pullovers. Layering different pieces like a normal tee with striped long sleeves adds a cute twist. In the world of Agenda, preppy is the look that rules with button-down tops and trousers or skirts accessorized by corset belts. For stylish work wear, Memo has printed blouses and trousers.
Sy concludes, “With its powerful retail backing, the trendiest marketing approach and solid earning structure, Red Logo is poised to turn retail into financial breakthrough for stylish and business-minded individuals.”
From now on, live by the street credo that fashion need not be a luxury. Because it’s about time you let Red Logo put the rhythm in your soul.
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Red Logo outlet is located at Sherwood Place, 2264 Taft Avenue, Manila. For more information, visit www.redlogolifestyle.com, e-mail feedback@redlogolifestyle.com or call 733-5646.