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Go pout it out | Philstar.com
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Fashion and Beauty

Go pout it out

PENNY LANE - PENNY LANE By Rebecca C. Rodriguez -
If there were one beauty product that I cannot live without, it would definitely be lip gloss. For those of us who are more used to the ease of lip gloss than lipstick, it’s been a tough ride. We live in a world that has been cluttered with heavy, awkward colors and parched, flaky lips — all very un-sexy things.

For years, I have been on a quest for an all-in-one perfect invention that actually plumps the lips and gives a hint of color without the stingy sensation, of course. This is why I am so glad that LipFusion by Fusion Beauty is finally here.

Randi Shinder, co-founder of Clean perfume, wanted to create a brand that merges breakthrough discoveries in dermatology, cosmetics and biological anti-aging sciences into smart, safe and sexy high-performance products.

If In Style magazine is your beauty bible, then you are probably familiar with Fusion Beauty products because of its first-ever Topical-Injectable minus the injection. The great thing about this brand is that it provides the best and only alternative to invasive cosmetic surgery to enhance one’s features.

Plus, Fusion Beauty fuses two well-known beauty ingredients together: collagen and hyaluronic acid. Oh, and the brand was able to crack the collagen code. Meaning, each application of the lip products delivers tiny marine collagen micro spheres that have been dehydrated in order for the lips to absorb them. Then, it is re-plumped with the lips’ natural moisture for a plump effect.

This breakthrough is probably why LipFusion became the official lip plumper for the 2006 Emmy Awards, and was seen on Debra Messing and Sophia Bush’s hot lips. Other Fusion fans include Carmen Electra, Nicole Richie, Mena Suvari, Jenny McCarthy, Alyssa Milano, Juliette Lewis and Jessica Simpson, among others.

LipFusion also won the CEW award for Lip Product of the Year. The award finalists and winners were selected by CEW members, industry insiders and experts in the field of beauty. Since CEW members are considered to be the real insiders, a CEW Beauty Award is regarded as the industry’s highest honor.

So, here are the Fusion Beauty products that will make you look alluring sans the cosmetic surgery.
Lipfusion Lip Plumping Pencil
If you wonder how Angelina Jolie gets her oh-so-ever-perfect pout in magazine photo shoots, it’s all because of the LipFusion Lip Plumping Pencil, P1,450. It comes in Buff, Flush, Pout and Nude, which is my favorite pinkish brown shade. These lip pencils glide onto your lips and stay put for a good, long time. Best of all, your lips will look sexy, full and naturally luscious.
Lipfusion Lip Plump
For instant plumping action, try LipFusion Lip Plump, P1,850. This clear treatment gloss moisturizes and plumps the lips, which can be used over or under lip color. Compared to other stingy lip plumpers, this product creates a mild "swelling" of the lip tissue. So, you get fuller, smoother and perfectly plump lips in seconds. Results can last up to 48 hours. No kidding!
Lipfusion Color Shine
I honestly got addicted to LipFusion Color Shine, P1,950. Honestly, try it. It’s feather light and has a thin, sheer consistency that looks natural on the lips and it absolutely plumps up the volume. There are tons of shades to pick from like Sweet, Sun, Summer Bare, Fresh, Glow, Blush, Flirt and Kiss. But I found Sexy, a light cherry red, to be particularly all-around flattering for the perfect pout. My ultimate must-have in the bag!
Lipfusion XL
Your lips also deserve a nighttime treatment like LipFusion XL, P2,450. Perhaps this is the most advanced plumping power found in a lip treatment. LipFusion XL is a non-injectable lip volumizing therapy that is loaded with double the amount of active collagen and hyaluronic acid. It has a refreshing spearmint flavor that makes the lips swell continuously for hours. And, it "fills" the lines, boosts volume and keeps the lips moist.
Liftfusion
If Botox and plastic surgery aren’t your game, try LiftFusion,P6,950. Dubbed as the micro-injected M-Tox transdermal face lift, LiftFusion hydrates and refines the skin. Made with anti-wrinkle ingredients (a blend of proteins, micro-injected muscle inhibitors), this product virtually reduces fine lines and wrinkles and the skin becomes more smooth and firm.

At Fusion Beauty, you get the best of both worlds from science and beauty. Not to mention liberal helpings of high-wattage plumping lip gloss, wrinkle-relaxed skin and lots of sex appeal.
* * *
Fusion Beauty products are exclusively available at Rustan’s Essenses in Makati, Shangri-La Plaza and Alabang. E-mail love-hate whatever things to becca_rodriguez@yahoo.com or visit www.myspace.com/beccacrodriguez.

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