TW Steel CEO launches ‘Pilot Your Life’
MANILA, Philippines - Known for being “Big in Oversized Watches,†noted watch brand TW Steel recently staged a full day of celebration to introduce its latest collection, propelled in turn by an inspirational worldwide campaign, in Manila. No less than TW Steel CEO and co-founder Jordy Cobelens flew in to meet with members of the media to introduce the Dutch brand’s latest line, the TW Steel Pilot Collection that includes aeronautics-inspired pieces executed in the unique TW Steel manner.
Cobelens also spoke about the “Pilot Your Life†campaign; a drive parallel to the collection that recognizes how individuals can take bold moves to reach their goals and ambition. The event was graced by select “Icons of Inspiration†– local heroes that have battled through life’s challenges and piloted their way to success.