Toby's Sports to distribute Ghost bikes in Philippines

Manila, Philippines -  The Philippines’ leading sports retailer, Toby’s Sports, has announced a partnership with German bike manufacturer Ghost Bikes, becoming the first Philippine retailer of the respected brand.

Ghost Bikes are designed in Waldsassen, Germany, with every model reflecting meticulous attention to detail. Already well established in over 30 countries across Europe and Asia, Filipinos can now enjoy Ghost’s excellent reputation for manufacturing bikes that offer excellent performance, beautiful designs, and superb German engineering.

Toby’s is initially carrying four full-suspension mountain bike models, four hard-tail mountain bikes, plus two road bikes, which are now available in select Toby’s outlets in Mall of Asia, Greenhills Shopping Center, SM City Pampanga, Robinson’s Galleria, and Makati Park Square.

“When we looked at upgrading our mountain bike offering we knew we had to partner with one of the industry’s leading brands,” says Toby Claudio, Toby’s Sports president of Retail Division. “Ghost was an obvious choice for us due to their complete offering of bikes and cutting-edge technology across their line. Up to now, Ghost has had no distribution in the Philippines, instead focusing on European and Asian markets. We’re excited to offer this awesome brand to the Philippine mountain bike community and finally give them the chance to own a Ghost bicycle.”

Some highlights of the line include the high-performance Ghost AMR 7500 and 5900 All-Mountain bikes, featuring a super-lightweight aluminum frame, high-end Shimano XT components and Ghost-developed technologies such as a Smooth 2:1 Ratio Suspension and Needle Bearing System for a more plush ride. All Ghost SE hard-tail models feature super-lightweight aluminum frames and sophisticated details like hydro-formed tubing and specific chain-stay length.

Ghost bikes have received critical acclaim from foreign mountain bike publications such as Mountain Biker Rider UK where both their AMR 7500 and 5900 were given perfect-10 ratings in their tests.

“We are proud to announce our partnership with Toby’s Sports and are convinced that we have the best possible partner to enter the fast-growing cycling market in the Philippines,” says Jens Steinhauser, senior manager of Business Administration at Ghost. “At Ghost, a member of Accell Group since 2008, we design and manufacture high-tech bikes. Olympic Gold, World Cup victories, and World and European Championship medals have proven how good Ghost bikes are. We develop bikes that passionate riders consider a premium-class product, combining pioneering frame technologies, perfect geometries, innovative design, and quality without compromise.”

For more info on Ghost bikes, contact 651-7777 or log on to www.tobys.com. For the latest updates on sports gear, connect with Toby’s Sports on Facebook (facebook.com/Tobysstore) and Twitter (twitter.com/tobyssports).