Summit Media and Ringier AG launch online classifieds market

MANILA, Philippines - Ringier AG and Summit Media have teamed up to form Get Sold Corporation, a 50/50 joint venture that develops the online classifieds market in the Philippines.

The project offers a range of transactional online products and services and will initially focus on real estate.

For its flagship project, Get Sold Corporation launched MyProperty.ph, the Philippines’ first online portal for real-estate buyers and sellers.

MyProperty.ph is by far the most comprehensive source of real estate information and the first of its kind in terms of content, scale, and relevance to industry. With just one click, buyers and sellers alike will be able to access property listings, real-estate news and network with other buyers, renters, lessors, and sellers.

“We intend MyProperty.ph to be the premier name in the online real-estate market. MyProperty.ph provides a user-friendly and effective platform with the most updated information, making it a venue for buyers and sellers to interact in the most convenient way possible,” says Lisa Gokongwei, CEO of Summit Media.

“The Philippines is one of the fastest-growing markets in Southeast Asia, and Ringier and its Mediaswiss subsidiary have well-established know-how in the field of online classified and directories. Summit Media and Ringier AG have decided to pool their resources and form Get Sold Corporation to build on the strengths of the two companies,” enthuses Thomas Trub, general manager of Ringier Pacific.

Besides China and Vietnam, the Philippines is the third country in the Asian region in which Ringier has business activities.

Butz de Castro, general manager of Get Sold Corporation, says those who are looking for property to purchase will be able to narrow their search to their preferred area, budget and size.

“Sellers, on the other hand, will have an easier time looking for prospective buyers,” he adds.

By providing a user-friendly, interactive, engaging and effective platform with the most up-to-date information, MyProperty.ph not only allows buyers and sellers to interact in the most convenient way possible, it is also set to be the premier name in the online real-estate market.