‘The heart of the core’
Fashion is currently in the mood for style that is popularly called Normcore. The latest term isn’t about a certain look or trend but more of a statement of attitude.
Style bibles and online sites have proclaimed the current mood as one of the major forecasts of the season. Considered as the antithesis of authenticity and trendsetting must-haves, the no-standout feel focuses on the ordinary. Though commonly seen among the hipsters and street-wear citizens, this movement has transcended into mainstream fashion as renowned designer labels channel the state of style through what seems to celebrate sameness.
The art of being simple is proclaimed as global fashion’s new cool, which is seen in beautifully ordinary and blank clothes. Modernity, like a blank canvas, showcases the beauty of nothingness with the allure of simplicity. The current movement reveals studies of neutral hues in their iconic timelessness that revels in contemporary style relevance. Monochromatic tones reign in irresistible fashion musings that showcase an almost subdued narrative in the changing of the seasons.
The overall statement of anonymity detests standout detailing and stellar attention as it channels a strong declaration to belong. Function has become the altitude point of essentials rather than the “all about me” attitude that has dominated the fashion scene for a while.
Fashion has embraced the movement as it swings the style pendulum away from the list of flashy trends and everything grandstanding. In general, the need to be different has become a strain as it strays from the overall concept of oneness. A major design statement echoes a vernacular that somehow displays the aesthetic hints of minimalism realized in what is currently called Normcore.
Photography by Mau Aguasin • Creative direction and styling by Luis Espiritu Jr. • Associate styling by Mikka Velasquez • Makeup by Finella Manuel using Inglot Cosmetics • Hairstyling by Mycke Arcano • Model: Lou Muñoz • Volvo V40 provided by Volvo Philippines
